Dr. Jessica Tracy is a Professor in the Department of Psychology and Director of the Emotion and Self Laboratory at the University of British Columbia. In addition, she is a University of British Columbia Sauder School of Business Distinguished Scholar and author of the book Take Pride: Why the Deadliest Sin Holds the Secret to Human Success. Jess conducts research in the field of social and personality psychology. Her lab focuses on better understanding the self-conscious emotions we feel when we are evaluating ourselves. Some examples of self-conscious emotions are pride and shame. In her free time, Jess enjoys being outdoors in beautiful Vancouver, British Columbia. Some of her favorite outdoor activities are hiking, running, visiting the beach, and skiing. Jess received her B.A. in psychology From Amherst College, and she was awarded her M.A. and PhD in social-personality psychology from the University of California, Davis. After a brief postdoctoral fellowship at the University of California, Davis, Jess joined the faculty at the University of British Columbia in 2006. Jess is a Fellow of the Society for Personality and Social Psychology and a Fellow of the Association for Psychological Science. She has also been the recipient of the Canadian Institutes of Health Research New Investigator Salary Award, the University of British Columbia Killam Research Prize, the Outstanding Early Career Award from the International Society for Self and Identity, and the Michael Smith Foundation for Health Research Scholar Career Salary Award. In our interview, Jess shares more about her life and science.