772: How to Find Product-Market Fit With a Social App with Josh Choi

FromApp Marketing by App Masters

Start listening View podcast show

772: How to Find Product-Market Fit With a Social App with Josh Choi

FromApp Marketing by App Masters

ratings:

Length:

35 minutes

Released:

Feb 25, 2020

Format:

Podcast episode

Description

Coming up is a coaching call with a college senior who developed a visual search app that detects celebrities, friends, text and more. We talk about how to find product market fit, when gamification is actually useful, and why he should NOT worry about monetization.

Josh Choi is the creator of Nanolens.

Released:

Feb 25, 2020

Format:

Podcast episode

Titles in the series (100)

Discover app marketing growth hacks from the top app publishers. Learn the secrets of app store optimization, app store features, and online marketing to drive more downloads for your mobile app.

Skip carousel

Influencer Marketing on Instagram vs musical.ly vs Snapchat: I'm going to share my thoughts on whether you should be using influencer marketing on Instagram versus musical.ly versus Snapchat. - I'll share with you why I believe Snapchat is the best and most underpriced platform. - by App Marketing by App Masters
6 min listen
623: How to Optimize In-App Purchases for Your Games with Doron Kagan: Today's guest has two successful exits in the mobile gaming space and he shares a brand new SDK that will automatically increase in-app purchase sales in your games. Also, listen to the part of the show when he talks about the importance of having star... by App Marketing by App Masters
33 min listen
A Clever Way to Incorporate Ads: Are you looking to make more ad money from your apps? Well in this video, I'll show you a simple, clever and more importantly clean way to incorporate ads into whatever app you may have. - Watch Video on YouTube and Subscribe to our Channel: by App Marketing by App Masters
11 min listen
630: How to Maximize Apple Search Ads with Ron Packard: Coming up is a coaching call where you will discover how to maximize your Apple Search Ads campaigns, how to find new keywords to bid on and how to leverage ASO with search ads. by App Marketing by App Masters
15 min listen
625: How to Use Tumblr for App Downloads with Heidi Yu: Today's guest shares how you can drive app downloads using a forgotten social network called Tumblr. Also you will discover how her company is incorporating cryptocurrency into their product. - Heidi Yu is the CEO / Co-Founder Boostinsider & BOOSTO. by App Marketing by App Masters
28 min listen
635: Viber Head of UA, Moshi Blum: What more do I have to say than I have the Head of User Acquisition at Viber, Moshi Blum. Viber has more than 1B registered users and you will discover how to not cannibalize your organic traffic, the importance of fraud in paid acquisition campaigns a... by App Marketing by App Masters
36 min listen
626: 4X Revenue with ASO with Lewis Smith: Coming up is a coaching call where the developer 4X his revenue by listening to my advice and moving his target keywords to the left of the app title. You will discover how to balance branding vs search traffic, by App Marketing by App Masters
20 min listen
632: 7 Expert Tips From The Top Game Publishers: Coming up is something a little different. I've done over 600 plus episodes on the podcast and this one is a compilation of some of the best expert tips from all the top game publishers. I went in and listened to them again to pick out the best nuggets... by App Marketing by App Masters
35 min listen
How to Write Killer Sales Copy to Increase Downloads: I'm going to show you a dead simple way to come with the right sales words to use in your App Store screenshots to increase downloads. - Watch Video on YouTube and Subscribe to our Channel: https://youtu.be/1VZXfPSxIIg by App Marketing by App Masters
10 min listen
622: How to Revive an App with Craig Briggs: Coming up is a coaching call with someone who waited to do the marketing after the app had launched. We discuss app revival strategies, design changes, how to name your app and different growth hacks. - Craig Briggs is the founder of Rice Burger Labs. by App Marketing by App Masters
17 min listen
627: Calio Founders on Solving the Social Paradox: You know how technology brings us together like we know what everyone's doing at all times, but we don't really know each other on a deeper level. Well today's guests built a calendar app that is on a mission to make sure we all come together in person... by App Marketing by App Masters
31 min listen
633: Making a Native vs Hybrid App – How to Decide with Jeremy Callahan: Coming up, you are going to learn from the app guy himself, Jeremy Callahan. You will discover how to quickly prototype your app, how to decide building a native or hybrid app and most importantly why you need to build your online presence because "if ... by App Marketing by App Masters
33 min listen
My Favorite Subject Line Formula for PR: Are you looking to get PR for your app launch? Well, you're going to discover my all-time favorite and most effective subject line formula to help you get press. - Watch Video on YouTube and Subscribe to our Channel: https://youtu.be/fe2zWVVaE5Y by App Marketing by App Masters
6 min listen
How to Know If You Are Passionate About a Project?: How to Know If You Are Passionate About a Project? I share real life experience with you. - Watch Video on YouTube and Subscribe to our Channel: https://youtu.be/LQep8f91-ew by App Marketing by App Masters
7 min listen
629: Using Real Life Problem Solving in Mobile Apps with Joel A. Barnes: Today's guest is Joel A Barnes who is the founder of MasterKey Games. You will discover how a small change on Google Play completely helped grow downloads, how to monetize on Google Play and why setting a production goal is so important. - by App Marketing by App Masters
34 min listen
Pre Launch App Marketing: Why you should do it?: Coming up I'm going to share the importance of a soft-launch strategy and why it should be a part of your marketing plan. - Watch Video on YouTube and Subscribe to our Channel: https://youtu.be/mCtZ48C5OlI by App Marketing by App Masters
9 min listen
How to Get Keywords Ranked on Google Play: Coming up you're going to discover how to get keywords ranked on Google Play. - Watch Video on YouTube and Subscribe to our Channel: https://youtu.be/V_np-SjFVmo by App Marketing by App Masters
10 min listen
631: The Supercell of India with Amit Hardi: Coming today's guest is quickly becoming the Supercell of India generating 5M downloads in 100 days and $1M in revenue in less than 90 days. You will discover how he successfully transition from developing games for others to creating their own, by App Marketing by App Masters
33 min listen
624: How to Use Email Marketing to Increase In-App Conversions with Ronnie Harper: Coming is a coaching call with a founder of a sports nutrition app who already has an audience to launch to. You will discover how to increase conversions, how to run the paid to free campaign with a subscription app, by App Marketing by App Masters
20 min listen
Do Keyword Misspellings Help Grow Downloads for ASO?: Want to know if targeting a keyword misspelling will actually help grow downloads for your app? Well I've got some real data to give you that answer. - Watch Video on YouTube and Subscribe to our Channel: https://youtu.be/Zm-Ykfdhejk by App Marketing by App Masters
13 min listen
659: The App Stopping Robocalls with Ethan Garr: Today's guest is the VP of Product for one of my favorite apps called RoboKiller. You will discover how they used Facebook ads to test screenshot concepts, what helped with growth early on in the days and how to properly test pricing when it comes to s... by App Marketing by App Masters
42 min listen
628: What Determines Keyword Ranking with Francisco Park: Coming up is a coaching call where you will discover what determines keyword rankings, how to name your app name for optimal growth and when the optimal time to ask for an App Store review is. - Francisco Park is the creator of Hashtag Bank by App Marketing by App Masters
20 min listen
How App Store Reviews Impact Keyword Rankings: Will buying App Store Reviews increase your keyword rankings? Well I have a phenomenal case study just for you! - Watch Video on YouTube and Subscribe to our Channel: https://youtu.be/lDQpTff-vTc by App Marketing by App Masters
6 min listen
How to Launch a Really Big App Idea: Coming up,How do you launch an app with a huge idea behind it like a social networking app, a new spin on an existing technology or a new directory? My recommendation is to always start small and hustle your butt off. Sometimes, by App Marketing by App Masters
5 min listen
App Growth Hacking Strategies – Interview on The App Man Show: Coming Up My Interview on The App Man Show about App Growth Hacking Strategies. - Watch Video on YouTube and Subscribe to our Channel: https://youtu.be/6t2ImVEGGDg by App Marketing by App Masters
27 min listen
App Founders Unite Happening in Bali: You’re just one connection away… - The #1 intimate event bringing successful app entrepreneurs together to build lasting relationships. - This is like no other event you’ve ever experienced. You will walk away with more meaningful connections and act... by App Marketing by App Masters
8 min listen
640: Marketing a Paid Video App with Joao Santos: Coming up is a coaching call with a past client of mine. You will discover how to use Facebook and Apple search ads for marketing a paid app, how to figure out the right price point and finally how to run the paid to free campaign to test those price p... by App Marketing by App Masters
19 min listen
How to Expand to Global Markets (China, India & Southeast Asia): Coming up, you know how the western markets are maturing and most of the growth is now coming from markets like India, China and Southeast Asia? Well, you're about to discover the step-by-step process for expanding to these markets in a cost effective ... by App Marketing by App Masters
5 min listen
Mobile App Localization: Is it worth it?: Should you localize your app upon launch? Is it worth the investment? I share real life experience and data with you. - Watch Video on YouTube and Subscribe to our Channel: https://youtu.be/rwp1wmM5qBo by App Marketing by App Masters
4 min listen
648: “Success” as an Indie with Rylan Evans: Today's guest is a self-taught independent iOS developer who has seen some major wins with his first few apps. You will discover how changing his screenshots led to a significant increase in downloads, the websites he used to learn how to code and fina... by App Marketing by App Masters
32 min listen

More Episodes from App Marketing by App Masters

Skip carousel

iPad is the Blue Ocean of the App Business: Do you know that you may be ignoring a massive, untapped market for your app? Here's what you'll discover: -Essential iPad app optimization strategies to skyrocket conversions. -Monetization tactics specifically designed for the iPad user experience. -Real-world examples of successful iPad apps to inspire you. -Ready to unlock your iPad revenue potential? Watch now and start maximizing your app's potential. Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ ********************************************* SPONSORS Are you aiming to make your messaging more unique? Elevate your communication with Phoji custom emojis. Designed from authentic content, our custom emojis convey genuine emotions and meanings. Whether it's for individual chats or mass communication, Phoji SaaS seamlessly integrates across all platforms. ********************************************* We all have developer horror stories. From by App Marketing by App Masters
8 min listen
7-Figure App Exit: How It Happened & What He Did Next: Today’s guest reveals his strategies for building, scaling, and exiting his app for 7-figures. Nordin has extensive experience leading teams at successful companies, developing and launching impactful products. You will discover: -Nordin's journey, passion for building apps, and the path that led him to success -The secrets behind achieving a 7-figure exit and navigating what comes next -Why did he decide to acquire another app after the exit -Building and growing successful apps from the ground up Learn More: www.flipdapps.com https://www.linkedin.com/in/nordinahnifi/ You can also watch the video: https://youtube.com/live/MkWVHN3N8xw Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ ********************************************* SPONSORS Are you aiming to make your messaging more unique? Elevate your communication with Phoji custom emojis. Designed from authentic content, our custom emojis convey g by App Marketing by App Masters
68 min listen
Ask Me Anything: The Technical Version (and Marketing too!): Struggling with technical hurdles in your app development journey? We've got you covered! Join us for a live Q&A session with Chaim Sajnovsky, a seasoned software development expert with over a decade of experience guiding startups from concept to launch. Chaim is the owner of B7 Dev, a company specializing in designing and building high-performance apps, websites, e-commerce systems, and automation tools. He has a deep understanding of building scalable apps on a budget, effective project management, and navigating the world of outsourced development. You will discover: - The biggest mistake that first-time app founders make - The tech stack to validate your minimum viable product (MVP) - How to build successful apps even with limited resources - Pros and cons of outsourcing development - The art of effective software project management - Let's talk tech, have some fun, and turn your app idea into a reality! Link by App Marketing by App Masters
76 min listen
Onboarding & Paywall Strategies for Increased Revenue: Unlocking revenue in your apps can be tricky! But there's hope! This video dives into the amazing onboarding flow and paywall strategies used by the Pro camera app. Gain actionable insights you can implement and experiment with in your app to boost profits. Here's what you'll learn: - Turn new users into engaged app users: Master the art of onboarding to keep users engage. - Unlock the power of mixed monetization: Discover how to benefit from both ad-based revenue and subscriptions. - Optimize conversions with A/B testing: Learn how to experiment with paywalls to find what works best for your audience. You can also watch the video: https://youtu.be/vHWeY96svUI Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ *************** SPONSORS Are you aiming to make your messaging more unique? Elevate your communication with Phoji custom emojis. Designed from authentic content, our custom emojis conv by App Marketing by App Masters
7 min listen
Ask Me Anything: From analytics tools to monetization to ads placements, Steve answers all your questions about helping you scale your app business. Topics covered: - Key Performance Indicators (KPIs) and analytics - Localization strategies for regional app growth - Building user communities and targeted audience engagement and much more Let’s talk business and have some fun at the same time! App Audits: https://apps.apple.com/us/app/pilot-rush-endless-game/id1673210543 https://play.google.com/store/apps/details?id=weightgainapp.weightgainappforwomen.womengainweight You can also watch the video: https://youtube.com/live/ZWvarCfu0D4 Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ *************** SPONSORS Are you aiming to make your messaging more unique? Elevate your communication with Phoji custom emojis. Designed from authentic content, our custom emojis convey genuine emotions and meanings. Whether it's for individual chats or mass communication, P by App Marketing by App Masters
89 min listen
Web2App - The Unconventional Way to Acquire App Users ?: Ever feel like your usual paid acquisition strategy needs an overhaul? You're not alone. But what if there was a secret weapon to skyrocket your user base with minimal hassle? Enter Web2App, the unconventional growth strategy that's making waves. This video dives deep into the world of Web2App, showing you how to: Turn website visitors into engaged app users. Reduce your dependence on the app store/play store. Craft a seamless user journey. You can also watch the video: https://youtu.be/AD6zP_vW4ao Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ *************** SPONSORS Are you aiming to make your messaging more unique? Elevate your communication with Phoji custom emojis. Designed from authentic content, our custom emojis convey genuine emotions and meanings. Whether it's for individual chats or mass communication, Phoji SaaS seamlessly integrates across all platforms. *************** F by App Marketing by App Masters
6 min listen
Ask Me Anything With Steve P. Young: From ASO to monetization to paid ads, Steve will answer all your questions about helping you scale your app business. Topics covered: Best app marketing strategies for bootstrapped app entrepreneurs What A/B testing platforms to use Monetization strategies for AI apps Let’s talk business and have some fun at the same time. App Audits: https://giftadvisor-app.com/ https://apps.apple.com/us/app/judgeus-decision-helper/id6450930454 You can also watch the video: https://youtube.com/live/4YYrbUxFQqg Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ *************** SPONSORS Are you aiming to make your messaging more unique? Elevate your communication with Phoji custom emojis. Designed from authentic content, our custom emojis convey genuine emotions and meanings. Whether it's for individual chats or mass communication, Phoji SaaS seamlessly integrates across all platforms. *************** Follow us: YouTube: ⁠AppMasters.c by App Marketing by App Masters
88 min listen
The Blueprint to Bootstrapping a Multi-Million Dollar App: Turn your app idea into a million-dollar reality! This in-depth guide unveils the step-by-step blueprint for bootstrapping your app's success. Discover effective strategies from app expert Simon Berube and transform your app idea into a thriving reality! ? You can also watch the video: https://youtu.be/5NBziO-NeS0 Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ *************** SPONSORS Are you aiming to make your messaging more unique? Elevate your communication with Phoji custom emojis. Designed from authentic content, our custom emojis convey genuine emotions and meanings. Whether it's for individual chats or mass communication, Phoji SaaS seamlessly integrates across all platforms. *************** Follow us: YouTube: ⁠AppMasters.com/YouTube⁠ Instagram: ⁠@App Masters Twitter: ⁠@App Masters TikTok: ⁠@stevepyoung⁠ Facebook: ⁠App Masters⁠ *************** --- Send in a voice message: https: by App Marketing by App Masters
11 min listen
From Bootstrapped to Millions with STRETCHIT Founder: Bootstrapped app? Small budget? Big dreams? Don't let limited resources hold you back! Today, we're thrilled to welcome Natasha Nikolaeva, the founder of the multi-million dollar stretching app, STRETCHIT, downloaded by millions. Natasha is a former M&A lawyer with experience at DLA Piper and Ernst & Young. After experiencing the transformative power of stretching, she left her legal career to launch STRETCHIT. Join us as this former lawyer turned app entrepreneur shares her inspiring journey, legal insights, and lessons learned on building a thriving fitness app. Get ready to explore: -The process of bootstrapping to growing the app: struggles, successes, and lessons learned. -Effective strategies to scale niche market apps -The initial journey & challenges of developing STRETCHIT App Audits: https://play.google.com/store/apps/details?id=xyz.rtrvr.pillo https://apps.apple.com/us/app/intelligent-cv-maker-cvpop/id by App Marketing by App Masters
87 min listen
7-Figure App Exit: 2 Secrets to Acquisition & Engagement (Part 1): Unlocked a 7-figure app exit! Want to know the secrets to skyrocketing acquisition & engagement? Watch this video for the game-changing strategies. Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ *************** SPONSORS Are you aiming to make your messaging more unique? Elevate your communication with Phoji custom emojis. Designed from authentic content, our custom emojis convey genuine emotions and meanings. Whether it's for individual chats or mass communication, Phoji SaaS seamlessly integrates across all platforms. *************** Follow us: YouTube: ⁠AppMasters.com/YouTube⁠ Instagram: ⁠@App Masters Twitter: ⁠@App Masters TikTok: ⁠@stevepyoung⁠ Facebook: ⁠App Masters⁠ *************** --- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message by App Marketing by App Masters
7 min listen
App Exit: How to Maximize Your Valuation: Is it time to exit your mobile app? Today, we are joined by Charlie Ryan, the founder of AppFlip, an M&A firm specializing exclusively in buying and selling mobile apps. Charlie isn't just an app enthusiast, he's an expert in helping app owners achieve successful exits. His experience stretches back to his days at Appic, where he witnessed firsthand the journeys of countless entrepreneurs building and selling thriving mobile app businesses. Charlie understands the unique challenges you face in navigating the world of buying and selling mobile apps. Get ready to unlock: - Biggest mistakes app owners make during the acquisition process - What do the most valuable apps have in common - When you should sell your app to maximize your exit Learn More: LinkedIn: https://www.linkedin.com/in/charlie-ryan-36229310a/ Website: https://www.appflip.co Valuation Calculator: www.appflip.co/free-app-valuation App Audits: https://apps.apple.com/us/ap by App Marketing by App Masters
59 min listen
Subscription Secrets: Trial Cancellations & Localized Pricing: Today, we're diving deep into the world of subscriptions and unlocking the secrets to global growth with localized pricing strategies and insights on reducing trial cancellations. Joining us is a retention rockstar, Jacob Rushfinn! He's been the driving force behind lifecycle marketing, product marketing, retention, and monetization for startups and established players like Elevate Labs, Automattic/WordPress.com, Amwell, and LevelUp/Grubhub. He's also the brains behind Balance, the 2021 Google Play Award winner for Best App in Meditation. In addition to his impressive track record, Jacob shares his expertise through his weekly newsletter, Retention.blog, focused on real, actionable insights for mobile app retention and monetization. You will discover: Proven tactics to supercharge your subscription retention Expert guidance on crafting localized pricing models to win international markets Insights to reduce tria by App Marketing by App Masters
80 min listen
Strategies to sell your cash-generating app: Struggling to decide what to do with your profitable app? This video unveils proven strategies to help you sell it for the maximum value. Unlock the full potential of your app's success! ?? You can also watch the video: https://youtu.be/xWcaAk5oaBc Work with us to grow your apps faster & cheaper: http://www.appmasters.com/ *************** SPONSORS Are you aiming to make your messaging more unique? Elevate your communication with Phoji custom emojis. Designed from authentic content, our custom emojis convey genuine emotions and meanings. Whether it's for individual chats or mass communication, Phoji SaaS seamlessly integrates across all platforms. *************** Follow us: YouTube: ⁠AppMasters.com/YouTube⁠ Instagram: ⁠@App Masters Twitter: ⁠@App Masters TikTok: ⁠@stevepyoung⁠ Facebook: ⁠App Masters⁠ *************** --- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message by App Marketing by App Masters
12 min listen
How to Track Website Events with Google Tag Manager: In this video, we will delve into the basic principles of Google Tag Manager and how to track website events without any coding. Google Tag Manager is a tool that enables you to easily update and manage tracking codes on your website or mobile app. While this tool allows you to track various conversion actions such as video views, file downloads, bounce rate, and page scroll length, today we will focus on setting up event tracking for Google Analytics and AdWords. You will learn: The Basics: Container, Tag, Trigger, and Variable concepts You can also watch the video: https://youtube.com/live/OQL0E0m9Fwg Work with us to grow your apps faster & cheaper: *************** SPONSORS Are you aiming to make your messaging more unique? Elevate your communication with Phoji custom emojis. Designed from authentic content, our custom emojis convey genuine emotions and meanings. Whether it's for individual chats or mass communication, Phoj by App Marketing by App Masters
47 min listen
The 10-Step Guide to Meta Ads Creative Testing: Struggling to get results with Meta Ads? We've got your back! This 10-step guide provides a winning formula for success. Watch now and unleash your ad potential! ? Work with us to grow your apps faster & cheaper: ⁠http://www.appmasters.com/⁠ SPONSORS Are you aiming to make your messaging more unique? Elevate your communication with Phoji custom emojis. Designed from authentic content, our custom emojis convey genuine emotions and meanings. Whether it's for individual chats or mass communication, Phoji SaaS seamlessly integrates across all platforms. *************** Follow us: YouTube: ⁠AppMasters.com/YouTube⁠ Instagram: ⁠@App Masters Twitter: ⁠@App Masters TikTok: ⁠@stevepyoung⁠ Facebook: ⁠App Masters⁠ *************** --- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message by App Marketing by App Masters
10 min listen
How to Run TikTok Ads With a Small Budget: Don’t have a big budget but want to get TikTok ads to work for you? You will discover how our guest managed to get his first 500 users profitably with TikTok and NO ASO! In addition, you will discover how you can create TikTok organic videos and ads by yourself without needing an agency. Our guest is Scott Flear, the Founder of ParrotPal, an app that uses AI to help users track their calorie and protein intake with voice notes & text messages. The AI has a weekly review function that adjusts its targets based on changes in their metabolic rate. Learn more: https://www.linkedin.com/in/scottflear/ https://parrotpal.com App Audits: https://apps.apple.com/us/app/authenticator-app/id6446651396 https://apps.apple.com/us/app/visoir-photo-video-editor/id1619517603 You can also watch the video: https://youtube.com/live/uPvd91LCXzw Work with us to grow your apps faster & cheaper: ⁠http://www.appmasters.com/⁠ *************** Follow us: YouTube: ⁠ by App Marketing by App Masters
76 min listen
Little Known App Growth Strategies for Indie Developers: Tired of the Same Old App Growth Hacks? This video uncovers SECRET strategies indie developers are using to EXPLODE their app downloads (without breaking the bank!) Here's what you'll get: - Sneaky Push Notification Trick (it's a psychological tactic that boosts engagement like crazy!) - Win-Back Automation Magic that uses SECRET OFFERS to bring back lost users - Multi-Channel Domination - Reach users EVERYWHERE, even if they disable notifications (emails, SMS, and more!) Plus, tons of BONUS tips revealed in this video Stop struggling to get noticed! These little known strategies will help your app take flight! Watch full video here: https://www.youtube.com/live/If7VBqsw7Q0?feature=shared You can also watch the video: https://youtu.be/V81b5OQ1Eys Work with us to grow your apps faster & cheaper: ⁠http://www.appmasters.com/⁠ *************** Follow us: YouTube: ⁠AppMasters.com/YouTube⁠ Instagram: ⁠@App Masters Twitte by App Marketing by App Masters
14 min listen
Ask Me Anything With Steve P. Young: From ASO to monetization to paid ads, Steve will answer all your questions related to helping you scale your app business. Feel free to ask any personal questions as well. Let’s talk business and have some fun at the same time. App Audits: https://play.google.com/store/apps/details?id=com.helpcity&hl=de&gl=US https://apps.apple.com/app/id1584479383 You can also watch the video: https://youtube.com/live/AboMBYjbaWs Work with us to grow your apps faster & cheaper: ⁠http://www.appmasters.com/⁠ *************** Follow us: YouTube: ⁠AppMasters.com/YouTube⁠ Instagram: ⁠@App Masters Twitter: ⁠@App Masters TikTok: ⁠@stevepyoung⁠ Facebook: ⁠App Masters⁠ *************** --- Send in a voice message: https://podcasters.spotify.com/pod/show/app-marketing-podcast/message by App Marketing by App Masters
87 min listen
How to Validate 6-Figure App Ideas: In this video, we delve into how a serial app entrepreneur @bechir.arfaoui strategizes and prepares his app for a six-figure exit within 12 months! Topics Covered: Researching app ideas: Learn effective methods for generating and refining app concepts to increase their market viability. Testing your app idea: Explore strategies and tools for validating app ideas, ensuring they meet user needs and preferences. Portals to buy and sell apps: Discover platforms and resources for navigating the buying and selling process of mobile applications. Keyword Research Strategy: Understand the importance of keyword research in app optimization and how to implement effective strategies. How to understand what users want: Gain insights into user behavior analysis and techniques for gathering feedback to improve app performance. How to design your app: Learn about app design principles, user interface considerations, and best practices for creating engaging and user by App Marketing by App Masters
13 min listen
The Dark Secret Behind a 7-Figure EXIT!: Unlock the secrets to scaling your app to a 7-figure exit in our upcoming live session with Alon Waller, CEO at Bluethrone! Join us as we delve into proven strategies, expert advice, and real-world case studies that pave the way to app success. Don't just dream big – make it a reality. Join us live to make sure your questions are answered and let's turn your app into a lucrative venture! Learn more: https://bluethrone.io/ https://www.linkedin.com/in/alon-waller-902146140/ App Audits: https://apps.apple.com/gb/app/shift-lift-learn/id1406183218 https://apps.apple.com/es/app/anki-flashcards-study-decks/id6443485322?l=en-GB You can also watch the video: https://youtube.com/live/0QFbIJmh7VU Work with us to grow your apps faster & cheaper: ⁠http://www.appmasters.com/⁠ *************** Follow us: YouTube: ⁠AppMasters.com/YouTube⁠ Instagram: ⁠@App Masters Twitter: ⁠@App Masters TikTok: ⁠@stevepyoung⁠ Facebook: ⁠App Masters⁠ *************** -- by App Marketing by App Masters
77 min listen
Surprisingly This Running Tracker App Makes $80K a Month: In this video, we'll show you a running tracker app that generates over $1 million per year despite not having a conventional onboarding process or a paywall. This is a testament to the app's success due to its widespread popularity and high download rates, proving that large download numbers can drive significant revenue. The app, launched in 2026, has quickly grown in popularity, receiving 200,000 downloads each month and generating an impressive monthly income of $80,000. Watch the video to discover: Which permissions to request: Learn how the app effectively balances user privacy and data collection, ensuring that necessary permissions are requested at the right stages of the user experience—both before and after the paywall is introduced. A sneak peek into their paywall strategy: Gain insight into how the app implements its paywall, including the timing of its introduction, how it is communicated to users, and the s by App Marketing by App Masters
9 min listen
BetterSleep Founder on Bootstrapping An App to Over 60M Downloads: Today’s guest is Simon Alex Bérubé, Founder of BetterSleep (previously Relax Melodies). He shares how he bootstrapped the app to over 60 million downloads and led the company to a successful sale to Teladoc Health (NYSE:TDOC) in 2021. You will discover: - The process of bootstrapping to selling the app: struggles, successes, and lessons learned. - The mindset shift needed to generate growth after an acquisition - The early growth strategies that led to over 60M downloads Learn more: https://www.simonalexberube.com/ https://www.linkedin.com/in/saberube App Audits: https://apps.apple.com/us/app/we2-sexy-couple-games/id1613132394 https://apps.apple.com/ge/app/happus-couples-relationship/id1669465737 You can also watch the video: https://youtube.com/live/3NRbBKPI8-o Work with us to grow your apps faster & cheaper: ⁠http://www.appmasters.com/⁠ *************** Follow us: YouTube: ⁠AppMasters.com/YouTube⁠ Instagram: ⁠@App by App Marketing by App Masters
73 min listen
Use This UA Framework for App Installs: Dive into the intricacies of campaign optimization as we explore strategies to attract the most valuable users. Discover how prioritizing high-value users impacts your cost per install (CPI) and unlocks the potential for top-tier paying users. The Setup Phase: Mobilizing Machine Learning with Mobile App Campaigns Learn the cost-effective approach of kickstarting machine learning with mobile app campaigns. Understand the significance of importing events from your mobile measurement partner (MMP) or Firebase into platforms like Google Ads to pinpoint user-triggered events and strategically detect drop-offs. Evolution to App Event Optimization Campaigns Explore the transition to advanced app event optimization campaigns, focusing on specific high-engagement events. Delve into the analysis of campaign performance against profitability goals and the importance of streamlining event selection for clarity and effectiveness. Simplicity is Key: Streamlini by App Marketing by App Masters
9 min listen
Decoding Google Play ASO & UAC: Insider Secrets Revealed!: Dive into the world of Google Play apps with Rafath Hajira, Yash Gupta, and Dheeraj Sharma, App Growth Leaders from App Masters. In this exclusive session, these seasoned experts will unveil the hidden strategies and insider tips for mastering App Store Optimization (ASO) and Universal App Campaigns (UAC) on Google Play. You will discover: Google Play ASO in-depth Google UAC More secrets to be revealed! You can also watch the video: https://youtube.com/live/3NRbBKPI8-o Work with us to grow your apps faster & cheaper: ⁠http://www.appmasters.com/⁠ SPONSORS Tired of overpaying for App Store Optimization? Get unlimited ASO and app marketing support to increase your keyword rankings, downloads, and revenue. Learn more at ⁠ASO Masters⁠. *************** Follow us: YouTube: ⁠AppMasters.com/YouTube⁠ Instagram: ⁠@stevepyoung⁠ Twitter: ⁠@stevepyoung⁠ TikTok: ⁠@stevepyoung⁠ Facebook: ⁠App Masters⁠ *************** --- Send in a voice me by App Marketing by App Masters
96 min listen
The Anatomy of a High-Performing UGC Ad: Unlock the potential of User-Generated Content (UGC) with insights from an industry expert. In this video, delve into the core elements that elevate UGC ads to top-performing status, providing valuable strategies for ad creation and optimization. Discover the 4 most critical elements that can make or break your ad creatives Explore UGC ad effectiveness on various platforms, including TikTok, Instagram, YouTube, and insights on Meta's (Facebook and Instagram) comprehensive tools. Leverage Google Ads for UGC, focusing on app install campaigns and gain insights into the effectiveness of vertical videos within UGC ad content. Optimize UGC campaigns with strategies such as testing different hooks while maintaining consistent development and CTAs. Receive practical advice on budget considerations for newcomers, including the recommended daily budget for effective testing. Delve into key metrics such as CTR, cost per click, and the importance of mo by App Marketing by App Masters
14 min listen
ASO and ASA Tricks on a Budget: Yash Gupta, Lead App Growth expert at App Masters shares another round of ASO and ASA tricks that you can use if you are on a budget. You will discover: The localization that works just as well as the Spanish-Mexico Why you need to add 'app' and 'free' in your keywords Do you need subtitles? Experimenting with long-tail keywords Crafting screenshot marketing copies that work Can’t make it on iPhone? Here’s another way to move keywords in Going beyond ASA Basic You can also watch the video: https://youtube.com/live/uqwrOCySl3Q Work with us to grow your apps faster & cheaper: ⁠http://www.appmasters.com/⁠ SPONSORS The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, Android, and the web. With ⁠RevenueCat⁠, I can easily see the most important metrics - install to trial, trial to paid, and LTV. And now they have a new paywall feature that’s going to make it easy for by App Marketing by App Masters
99 min listen
Conversion Rate Optimization (CRO): 7 Ways To Get Started: Looking for ways to increase your revenue without breaking the bank? While user acquisition often comes with a price tag, conversion rate optimization (CRO) focuses on making data-driven psychological adjustments to your interface to encourage desired actions from users. Conversion rate optimization is a marketing strategy aimed at increasing the percentage of visitors who take specific actions on your website. In this video, we'll delve into seven key strategies to kickstart your CRO efforts: First-Time User Experience (Onboarding Experience): Enhance the initial interaction with your platform to ensure users have a smooth and engaging onboarding process, setting a positive tone for their journey. Homepage / Main Screen: Optimize your homepage or main screen to effectively communicate your value proposition, guiding visitors towards desired actions and reducing bounce rates. Leads / Flows: Streamline the user journey by op by App Marketing by App Masters
20 min listen
Mastering Meta Ads 2024: A 10-Step Blueprint for App Install Success: Ready to skyrocket your app installs? Join our exclusive live stream where we unveil the 10-step approach to making meta ads work for app installs. Dive into a comprehensive guide designed to transform your app marketing strategy. Topics covered: - SKAN vs Aggregated Event Measurement (AEM) - The creative test framework for Facebook ads - The right approach to creative testing - And how to finally make Meta work for you if you’ve been struggling with it Juan David is a Senior Performance Marketing Manager at Admiral Media. He has +8 years of experience in digital marketing for web and app clients across the globe. He is a Colombian, living in Portugal. Learn more: Juan’s website: https://juan-david.vercel.app Admiral website: https://admiral.media/ Juan's LinkedIn: https://www.linkedin.com/in/juan-david-guti%C3%A9rrez-olarte-09b63698/ Meet Admiral Crew at MAU Vegas!: https://calendar.app.google/J7kiRzQAPdjRuSUm9 by App Marketing by App Masters
77 min listen
How The NBA's Timberwolves Increased Open Rates by 60%: Discover how the renowned NBA team, the Timberwolves, boosted their open rates by an impressive 60% through the implementation of custom emojis. Dive into the video to explore: Understanding Custom Emojis: Delve into the world of custom emojis and their significance in modern communication. Functionality: Uncover the mechanics behind custom emojis and how they operate effectively. Timberwolves' Strategy: Gain insights into the specific strategies employed by the Timberwolves in leveraging custom emojis to enhance engagement. Versatility: Explore the diverse platforms and contexts where custom emojis can be effectively utilized to captivate audiences. You can also watch the video: https://youtu.be/xKU09-NIu2E Work with us to grow your apps faster & cheaper: ⁠http://www.appmasters.com/⁠ SPONSORS The world's best subscription apps use RevenueCat to power in-app purchases, manage customer data, and grow revenue on iOS, And by App Marketing by App Masters
10 min listen
6-Figure Exit Within 12 Months: Bechir Arfaoui has been building apps since 2010. He has spent the last decade doing growth and marketing automations for e-commerce and apps. Today, he shares his very last experience with exiting apps, specifically his last 6-figure iOS app exit. You will discover: - How to spot profitable apps idea as an indie developer - Build it yourself vs buying - How to prioritize cash generating features. - How to decide where (channel) to promote your app - How to know that your app is ready for a 6 figure exit - Best practices during exit/sale process Learn More: https://www.skool.com/devgrowexit-2399/ https://www.instagram.com/bechir https://www.linkedin.com/in/bechirarfaoui/ https://www.youtube.com/channel/UCFNAiNdpgsVXIOsrI3QiJfA App Audits: https://play.google.com/store/apps/details?id=com.astraledgestudios.MagicForestAdventure https://apps.apple.com/us/app/grocery-list-list-maker/id1561754760 You can also watch the video: https://youtube.com/live/If7VBqsw by App Marketing by App Masters
78 min listen

Related podcast episodes

Skip carousel

Episode 386: JSJ 381: Building a Personal Brand with John Sonmez by JavaScript Jabber
69 min listen
734: Focus on Sales Behaviors — not Product, with Sean Sheppard: Sean Sheppard, Sales Influencer and the Founder and CEO of GrowthX, joins me again on this episode. by Sales Strategy & Enablement by Revenue.io
46 min listen
Ep. 521: John Jantsch Interview with Michael Covel on Trend Following Radio: John Jantsch is an author, speaker and marketing consultant. His company is Duct Tape Marketing and he has been around 29 years offering insights. His new book is “SEO For Growth.” John seeks out knowledge for his own personal growth, which then... by Michael Covel's Trend Following
52 min listen
532. Jon Cobb, Building a Following on LinkedIn: Jon Cobb, a LinkedIn expert, shares his unique style of posts, which are short, concise, and impactful. His biggest post this year has received 236,000 likes and almost 18 million impressions. It highlights the importance of leadership and... by Unleashed - How to Thrive as an Independent Professional
43 min listen
448: Jay Acunzo - Break the Wheel: Jay Acunzo is waging war against conventional thinking. He is a globally touring keynote speaker, author of the book, Break the Wheel, and the founder of Unthinkable Media, which creates documentary series with B2B brands. Previously, Jay was a digital me by The Self-Employed Life
47 min listen
1119: Upskill Sellers Through Practice, Not Training with Josh Kamrath by Sales Strategy & Enablement by Revenue.io
45 min listen
The Outbound Email Engine for Growth with Jason Bay by The Scale Up Show
35 min listen
The Secret Weapon of Modern Brands: Experiential and Word of Mouth Marketing with Saul Colt – Founder of The Idea Integration Company (GMT079) by Growth Marketing Today
50 min listen
1132: Don Jones Be the Master - Achieve Your Success, Help Others: PowerShell to becoming a master. Don Jones shares his tech story. by The Tech Talks Daily Podcast
18 min listen
Going Viral with Jon Youshaei: Whether you want to score brand influencer deals or promote a small business, a successful social media strategy needs to reach your audience in their favorite places. Teresa Au speaks to marketing expert and creator Jon Youshaei for tips on making social media content creation pay off for you. Jon shares insights from his years working for YouTube and Instagram and now running his own new media studio. by Wireframe
23 min listen
Jason Buhle, PhD - Travelling from Academia to Industry and Thriving: Jason Buhle discusses what’s important when moving from academia to industry, UX research as a career path, and why usability research matters. Highlights include: ⭐ Why is Neil Gaiman’s Sandman your LinkedIn banner image?⭐ What did you learn when you mo... by Brave UX with Brendan Jarvis ??
74 min listen
Track the Right KPIs for PPC Campaigns with Josh Justice from The LEGO Group by Better Advertising with BTR Media
35 min listen
Huge Online Success With Quiz Builders: Josh Haynam has found online success through quiz builders by Join Up Dots - Business Coaching Made Easy (With A Bit Of Life Coaching Too)
47 min listen
Ai Automation Vs. Human Creativity: Exploring The Divide with Joshua B Lee by The DigitalMarketer Podcast
32 min listen
Ep. 154: Joshua Rossman | How to Bring Customer Feedback to Life at Scale: McAfee’s Joshua Rossman shares how he engages customers in a conversation that can bend the ears of every leader in a global organization. by Customer Confidential: Untold Stories of Earned Growth
43 min listen
Customer & UX Research in Branding - An interview with Michele Ronsen by The Logo Geek Podcast
64 min listen
John Morris on Personal Branding and Effective Communication in Sales: John Morris is the Executive Director of Brand at Club Colors. With over 10,000 followers on LinkedIn, John is known for his passionate and articulate speeches that inspire and motivate sales teams. He has a background in sales and has transitioned into branding, content creation, communications, and PR to tell the Club Colors brand story. In this first episode, third season of In The Club by Club Colors, the table is flipped and John Morris is now the guest of the show co-hosted by Giancarlo Amador, Adam Stoczynski, and Chris Jaeger. John shares his insights on sales, personal branding, and the importance of EQ in today's society. He discusses the need for salespeople to make statements to keep clients engaged and earn the right to ask questions. John emphasizes the importance of EQ over IQ and the need to embrace discomfort in order to grow. He also highlights the value of authenticity and the power of using Lin by In the Club by Club Colors
24 min listen
Persona Alchemy: What we learned bringing user personas to life: A user persona is a fictional representation of your ideal customer. Today, we take two of those fictional representations and bring them to life. by Rocketship.fm
27 min listen
From Broke to Tech Founder and CEO with Chris Sheng: Chris Sheng is a 3x founder and growth marketing expert. He has worked with 200+ venture backed Saas companies on go-to-market and growth. Additionally he is a resident growth advisor at Mucker Capital and works closely with other top VC firms and... by Entrepreneurs on Fire
22 min listen
How to Land Big Name Clients and Keep Them Happy with John Waddy | Ep #5: How to Land Big Name Clients For Your Agency Want to know how out how a Digital Agency (TwentySix2 Marketing) agency went on to land big name clients ranging from Coke, AutoTrader, Microsoft, and Verizon Wireless. TwentySix2 Marketing has been a... by Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies
43 min listen
Why You Need to Generate Content to Generate Leads: Are you looking for an efficient way to attract more leads? Do you want to get to a place where you can pick and choose your clients? Content is a great way to generate leads with your ideal clients. When you generate the right content you will... by Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies
19 min listen
#1453 The future of chat (and interacting with your customers): Mikael Yang of ManyChat by Startup Stories - Mixergy
20 min listen
Product-Led Onboarding, Video-First Content, and AI Repurposing with Ramli John (AppCues): Alex and Ramli John discuss podcasting, product adoption, personalized user experiences, and how AI impacts content creation in a product-led growth model. by The Long Game
48 min listen
Kids and the Metaverse: The ‘metaverse’ is the latest tech buzzword. But what in the world is it? Josh Golin, Executive Director at Fairplay, joins us to take a closer look at what it is, what it means for kids, and how parents can identify and navigate online design... by Reach Out and Read
33 min listen
How to Generate Tonnes of Leads for Your Company Using Kick-Ass Quizzes: Online quizzes are just starting to catch on in the digital marketing world. A quiz is a very personal experience and, not so surprisingly, everyone loves taking them. But the key to making them work as a marketing tool is understanding who the... by The Digital Marketing Podcast by Exposure Ninja
27 min listen
640: Marketing a Paid Video App with Joao Santos: Coming up is a coaching call with a past client of mine. You will discover how to use Facebook and Apple search ads for marketing a paid app, how to figure out the right price point and finally how to run the paid to free campaign to test those price p... by App Marketing by App Masters
19 min listen
The General of Generalists - Joanie Wang - Hard Corps Marketing Show #255: A Thought Leader, Collaborator, Conversationalist, Director of Marketing & Brand at Expensify, Joanie Wang, breaks the stigma behind becoming a generalist over a specialist. Takeaways: “My career has been cultivating different skills because of wha by The Hard Corps Marketing Show
64 min listen
Ep. 641: Josef Marc Interview with Michael Covel on Trend Following Radio: Josef Marc is an author, entrepreneur, and CEO of Publica developing in the publishing world via blockchain. Publishing companies are some of the most inefficient businesses around today. Josef not only has cultivated a strategy to work around many of... by Michael Covel's Trend Following
69 min listen
Don’t have a UX research team? Jane Davis’ tips from Zoom, Zapier & Dropbox to get you started: Jane Davis shares the playbooks she’s honed leading user research teams at Zoom, Zapier and Dropbox, tackling everything from specific questions to ask in customer interviews, to frameworks for getting feedback as you launch and prototype products. by In Depth
64 min listen
067: Off the grid: breaking your phone addiction & going "light" with Joe Hollier by The Other Way
60 min listen

Discover this podcast and so much more

772: How to Find Product-Market Fit With a Social App with Josh Choi

772: How to Find Product-Market Fit With a Social App with Josh Choi

Description

Titles in the series (100)

More Episodes from App Marketing by App Masters

Related podcast episodes