India is emerging as one of the fastest-growing markets for SaaS (software as a service)-based customer relationship management (CRM) firms. So today i speak to Vikas Jha founder & CEO of Alore. Alore offers everything needed to run a sales team at scale - from finding business email addresses to running automated drip campaigns to monitoring the performance of sales teams. So he talks about it all got started , how the product works. How they acquire customers around the world organically without spending money on marketing. Talks about nearly going bankrupt , talks about what makes a great salesperson, being an ex-merchant navy officer turned venture capitalist turned entrepreneur. Gives great book recommendations , talks about burnout , mental health. He talks about bootstrapping strategies what worked and what didn't work and finally he talks about how he transitioned from corporate life to startup life.