59 min listen
Tariq Hassan (Petco) | Creating a Brand With a Capital 'B'
FromThe CMO Podcast
ratings:
Length:
52 minutes
Released:
Jul 15, 2020
Format:
Podcast episode
Description
In February, The CMO Podcast attended the CMO Program at Deloitte University. In between panel discussions, Jim was able to sit down with Tariq Hassan, the CMO of Petco— which is one of the largest national retailers in North America. With over 1,500 locations and 25,000 employees, Petco is a behemoth in the pet retail business. In this conversation, Tariq talks about the importance of mentors, especially those who give you the room to fail and guide you through those experiences. They also discuss what Petco does to stand out from other retailers in the space and how they understand the bond between pets and their owners. Therein lies Petco's purpose, and it shines through their services. Support our sponsor Deloitte and experience their guidance on resiliencefor brands in navigating the Covid-19 Pandemic. Learn more atDeloitte.com
Released:
Jul 15, 2020
Format:
Podcast episode
Titles in the series (100)
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