In the first part of this Feature, Jesse Kaufman, Founder & CEO of ShippingTree, tells us why he founded his e-commerce fulfillment company. When he had a clothing distribution brand and searched for a 3PL, he couldn't find what he was looking for. He envisioned a solution that was more attuned to what fast-growing DTC brands needed. So he created the kind of shipping company that he would have wanted. His overall goal was to reduce shipping costs for the brand while reducing transit times for the consumer. But, if he could make shipping innovative, cool, and sexy in the process, that would be a bonus. Here's his story.   In part 1, Jesse discusses: Who is ShippingTree; Why he's obsessed with the Post-Purchase experience; How they analyze shipping cost for brands; How he reduces cost while reducing transit times; Post-purchase advice for brands; Entrepreneurial advice; and so much more.   Join us while Ramon Vela interviews Jesse in Part 1 of this episode and listen to him share the inside story. For more on ShippingTree, visit: https://shippingtree.co/ Visit our advertisers: Klaviyo -  https://www.klaviyo.com/ Retention Science - RetentionScience.com/SOB