**This episode is brought to you by ATTN Agency and Omnisend.**   In the second part of this Feature, we’re speaking with Alexa Fischer, founder of Wishbeads. Alexa is an entrepreneur, author, actress, and motivational speaker with the goal to bring positivity into other people’s lives. Through Wishbeads, people have jewelry that will help them manifest their goals. With each necklace and bracelet is a compartment to keep a written goal hidden in your jewelry. On the go, no matter where you are, you will have a reminder of your goal until you've accomplished it. For those who may be skeptical of this, this process uses the practice of manifestation. By building a positive mindset, you're reinforcing your motivational skills, which could then create better outcomes for your personal goals. As Alexa mentions, “it's one thing to wish and think that it's the stuff of children and blowing out birthday candles. But really, it's our hidden superpower. And with a little identification of what you want and action steps towards what you want, you truly can change your life.” In part 2, we discuss: Experiencing moments of clarity; Sharing the brand with others; Witnessing your own story, you are your own author; The true impacts of positive thinking; Moving away from fear as an entrepreneur; Where to find Wishbeads; and so much more. Join Ramon Vela and Alexa as they break down the inside story on The Story of a Brand. For more on Wishbeads, visit: https://www.wishbeads.com/ * OUR SHOW IS MADE POSSIBLE WITH THE SUPPORT OF ATTN Agency. ATTN Agency is a full-funnel growth and performance digital marketing agency with proven strategies to scale and optimize direct-to-consumer brands through tactical media buying, data-driven analysis, and unrivaled creative services. If you are looking back on this year wondering what went wrong or what could have gone better, or if you're starting to put together your game plan for 2021, I have one piece of advice: you need to talk to ATTN Agency. I’ve interviewed several of their clients, and I can say that they are the best in the business. ATTN represents some of the fastest-growing direct-to-consumer brands, delivering month-over-month results. For a comprehensive, no-obligation, 14 point audit of your social, search, shopping, email, and SMS channels, visit: https://www.attnagency.com/storyofabrand/ * This episode was brought to you by Omnisend. Omnisend is an e-commerce marketing platform that goes above and beyond regular email campaigns - so you can start increasing your sales, not your workload. With Omnisend, you’ll be launching pre-built e-commerce automation in no time, as well as intuitively segmenting customers and even trying out SMS or push notifications - all from the same platform. The best part? Omnisend provides an immediate boost to your revenue while staying as comfortable as drag & drop email building - with automated emails averaging up to 40% of total email revenue. Join Hallmark, Duke Cannon, and 50,000 other high-growth brands who choose Omnisend to grow their e-commerce businesses on autopilot. Start your 14-day free trial today. No credit card is required. Visit https://www.omnisend.com/sob/