The secret to asking for testimonials is to not ask for testimonials. The second you ask someone for a testimonial they don’t know what to say. Since most people are not comfortable on video those can be even worse, think deer in headlights. Every testimonial is about results, but people don’t remember results. They remember stories. Listen to this episode to learn how to start asking your clients for stories. Watch the Video on Facebook What you’ll Learn: Why asking for feedback should be your first step Why testimonials don’t work How a testimonial can actually hurt your business See acast.com/privacy for privacy and opt-out information.