54 min listen
Episode 368: The Secret to Successful YouTube Ad Campaigns with Aleric Heck
Episode 368: The Secret to Successful YouTube Ad Campaigns with Aleric Heck
ratings:
Length:
29 minutes
Released:
Feb 22, 2022
Format:
Podcast episode
Description
Do YouTube ads beat the ads on every other platform every single time? That’s the bold claim today’s guest makes.
In this episode, host Kasim Aslam sits down with “the world authority on YouTube, foremost thought leader on omni-channel marketing, and really sharp cat” https://www.youtube.com/c/AlericHeckYT (Aleric Heck). Brutally honest Kasim admits he didn’t like Aleric at first, but he was just jealous. Aleric is a genius, but he’s also a really likable guy and won Kasim’s heart. At the ripe old age of 12, Aleric started making YouTube videos teaching people how to use the apps on their iPhones. That YouTube channel paid his way through college and now funds his entire lifestyle. The man knows his way around this platform like nobody else, and he shares some very valuable advice.
Listen in for Aleric’s answer to Kasim’s big question: Is the golden age of YouTube dead?
IN THIS EPISODE YOU’LL LEARN:
Tips for optimizing your ad campaigns off qualified leads, not any old leads
Why (and how) to use 3D laser-focused layered targeting strategies
Aleric’s expert opinion on advertising on each of the other social media channels
Why NOW is the time to stake your claim on YouTube
LINKS AND RESOURCES MENTIONED IN THIS EPISODE:
https://www.youtube.com/c/AlericHeckYT (Aleric Heck on YouTube)
Connect with https://www.facebook.com/AlericHeck (Aleric on Facebook)
Follow http://instagram.com/alericheck (Aleric on IG)
https://www.youtube.com/c/AppFind (AppFind on YouTube)
https://www.adoutreach.com/apply?utm_campaign=15110558097&utm_source=s&utm_medium=cpc&utm_content=&utm_term=adoutreach&ad_id=557342228085&seg_aprod=&utm_term=adoutreach&utm_campaign=Jan+22+%7C+Team+%7C+Hot+%7C+Apply-Tank+Page+%7C+EM%2BPM+KWs+%7C+Branded&utm_source=adwords&utm_medium=ppc&hsa_acc=9408680352&hsa_cam=15110558097&hsa_grp=130033914238&hsa_ad=557342228085&hsa_src=s&hsa_tgt=kwd-468208128717&hsa_kw=adoutreach&hsa_mt=e&hsa_net=adwords&hsa_ver=3&gclid=Cj0KCQiAjc2QBhDgARIsAMc3SqSsEYh1oJgLcrCVeF46qn61a9l8Hi69NCTFNkysnMiBTr3a9bjbLfYaAtFfEALw_wcB (AdOutreach)
https://www.keywordsearch.com/ (keywordsearch.com)
https://docs.google.com/forms/d/e/1FAIpQLSckM3KvhZMagQN6SbG1GMzJt9mzcemoGMIeL1XztQGWNTleXQ/viewform (Perpetual Traffic Survey)
https://perpetualtraffic.com/ (Perpetual Traffic podcast)
Follow https://twitter.com/perpetualtraf (Perpetual Traffic on Twitter)
Connect with https://twitter.com/ralphhb (Ralph) and https://twitter.com/kasimaslam (Kasim) on Twitter
OUR PARTNERS:
https://bkacontent.com/perpetual (Get a Free Month of Blogs from BKA Content)
https://conversionfanatics.com/freebook (Get a Free book on how to optimize your website Conversion Fanatics)
https://botwebinar.com/ (Learn how bots can automate your lead flow from BotBuilders)
https://scalable.co/7-levels-assessment/?utm_source=perpetual-traffic&utm_medium=podcast&utm_campaign=lead-gen (7 Levels of Scale workbook)
https://scalable.co/books/zero-down/?utm_source=perpetual+traffic&utm_medium=podcast&utm_campaign=lead+gen (Get Roland’s book, Zero Down, FREE)
Find out your Leadership Trust Score at https://readytolead.com/ (Ready to Lead).
Register for our free https://scalable.co/mastermind/founders-board/?utm_source=perpetual+traffic&utm_medium=podcast&utm_campaign=lead+gen (Founders Board workshop)
Thanks so much for joining us this week. Want to subscribe to Perpetual Traffic? Have some feedback you’d like to share? Connect with us on https://itunes.apple.com/us/podcast/perpetual-traffic-by-digital/id1022441491?mt=2 (iTunes) and leave us a review!
Mentioned in this episode:
Join Ralph and Kasim at Ad World!
FOR PERPETUAL TRAFFIC LISTENERS: Save $700 on your ticket....
In this episode, host Kasim Aslam sits down with “the world authority on YouTube, foremost thought leader on omni-channel marketing, and really sharp cat” https://www.youtube.com/c/AlericHeckYT (Aleric Heck). Brutally honest Kasim admits he didn’t like Aleric at first, but he was just jealous. Aleric is a genius, but he’s also a really likable guy and won Kasim’s heart. At the ripe old age of 12, Aleric started making YouTube videos teaching people how to use the apps on their iPhones. That YouTube channel paid his way through college and now funds his entire lifestyle. The man knows his way around this platform like nobody else, and he shares some very valuable advice.
Listen in for Aleric’s answer to Kasim’s big question: Is the golden age of YouTube dead?
IN THIS EPISODE YOU’LL LEARN:
Tips for optimizing your ad campaigns off qualified leads, not any old leads
Why (and how) to use 3D laser-focused layered targeting strategies
Aleric’s expert opinion on advertising on each of the other social media channels
Why NOW is the time to stake your claim on YouTube
LINKS AND RESOURCES MENTIONED IN THIS EPISODE:
https://www.youtube.com/c/AlericHeckYT (Aleric Heck on YouTube)
Connect with https://www.facebook.com/AlericHeck (Aleric on Facebook)
Follow http://instagram.com/alericheck (Aleric on IG)
https://www.youtube.com/c/AppFind (AppFind on YouTube)
https://www.adoutreach.com/apply?utm_campaign=15110558097&utm_source=s&utm_medium=cpc&utm_content=&utm_term=adoutreach&ad_id=557342228085&seg_aprod=&utm_term=adoutreach&utm_campaign=Jan+22+%7C+Team+%7C+Hot+%7C+Apply-Tank+Page+%7C+EM%2BPM+KWs+%7C+Branded&utm_source=adwords&utm_medium=ppc&hsa_acc=9408680352&hsa_cam=15110558097&hsa_grp=130033914238&hsa_ad=557342228085&hsa_src=s&hsa_tgt=kwd-468208128717&hsa_kw=adoutreach&hsa_mt=e&hsa_net=adwords&hsa_ver=3&gclid=Cj0KCQiAjc2QBhDgARIsAMc3SqSsEYh1oJgLcrCVeF46qn61a9l8Hi69NCTFNkysnMiBTr3a9bjbLfYaAtFfEALw_wcB (AdOutreach)
https://www.keywordsearch.com/ (keywordsearch.com)
https://docs.google.com/forms/d/e/1FAIpQLSckM3KvhZMagQN6SbG1GMzJt9mzcemoGMIeL1XztQGWNTleXQ/viewform (Perpetual Traffic Survey)
https://perpetualtraffic.com/ (Perpetual Traffic podcast)
Follow https://twitter.com/perpetualtraf (Perpetual Traffic on Twitter)
Connect with https://twitter.com/ralphhb (Ralph) and https://twitter.com/kasimaslam (Kasim) on Twitter
OUR PARTNERS:
https://bkacontent.com/perpetual (Get a Free Month of Blogs from BKA Content)
https://conversionfanatics.com/freebook (Get a Free book on how to optimize your website Conversion Fanatics)
https://botwebinar.com/ (Learn how bots can automate your lead flow from BotBuilders)
https://scalable.co/7-levels-assessment/?utm_source=perpetual-traffic&utm_medium=podcast&utm_campaign=lead-gen (7 Levels of Scale workbook)
https://scalable.co/books/zero-down/?utm_source=perpetual+traffic&utm_medium=podcast&utm_campaign=lead+gen (Get Roland’s book, Zero Down, FREE)
Find out your Leadership Trust Score at https://readytolead.com/ (Ready to Lead).
Register for our free https://scalable.co/mastermind/founders-board/?utm_source=perpetual+traffic&utm_medium=podcast&utm_campaign=lead+gen (Founders Board workshop)
Thanks so much for joining us this week. Want to subscribe to Perpetual Traffic? Have some feedback you’d like to share? Connect with us on https://itunes.apple.com/us/podcast/perpetual-traffic-by-digital/id1022441491?mt=2 (iTunes) and leave us a review!
Mentioned in this episode:
Join Ralph and Kasim at Ad World!
FOR PERPETUAL TRAFFIC LISTENERS: Save $700 on your ticket....
Released:
Feb 22, 2022
Format:
Podcast episode
Titles in the series (100)
Episode 202: Merging the Worlds of Facebook, Google, and Amazon Advertising: Two marketing worlds collide as Ralph talks with returning guest Brett Curry, CEO of OMG Commerce, about marketing on the top ad platforms, like Facebook, Instagram, Youtube, Google, and Amazon. Based off a shared client, Ralph and Brett have... by Perpetual Traffic