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Voice Search Week: Building a Voice Search Content Strategy  // Courtney Cox Wakefield

Voice Search Week: Building a Voice Search Content Strategy // Courtney Cox Wakefield

FromMarTech Podcast ™ // Marketing + Technology = Business Growth


Voice Search Week: Building a Voice Search Content Strategy // Courtney Cox Wakefield

FromMarTech Podcast ™ // Marketing + Technology = Business Growth

ratings:
Length:
11 minutes
Released:
Dec 20, 2018
Format:
Podcast episode

Description

Sponsored By Knit. Welcome to day four of our deep dive into one of the fastest rising technologies that's impacting content marketers: voice search. Each day this week we're going to publish an episode that discusses what you need to know to build a voice-enabled marketing strategy. Joining us for Voice Search Week is Courtney Cox Wakefield, who is the co-author of Voice Search: The New Search Engine and the Head of Consumer Digital Marketing at Children's Health Hospital, which is one of the top care facilities in the United States. So far this week we've talked about the landscape of the voice search industry, how the major players are different and who's poised to win in this space, and how voice search is impacting SEO and Content Marketing industries. Now, we're going to talk specifically about how you can build an effective voice search strategy. Show NotesConnect With: Courtney Cox Wakefield: Website // Linkedin // TwitterThe MarTech Podcast: Email // Linkedin // TwitterBenjamin Shapiro: Website // Linkedin // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Released:
Dec 20, 2018
Format:
Podcast episode

Titles in the series (100)

The MarTech Podcast tells the stories of world-class marketers who use technology to generate growth and achieve business and career success. In each episode, you’ll hear from an innovative marketer as they walk through their career path and discuss the challenges of their current roles. This podcast will unearth the successes and pitfalls of industry experts, as they share their real-world experiences and teach us the tools, tips, and tricks that they’ve learned along the way.