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    6 Pillars of IP -- Michelle Seiler Tucker // Seiler Tucker Inc.

    6 Pillars of IP -- Michelle Seiler Tucker // Seiler Tucker Inc.

    FromMarTech Podcast ™ // Marketing + Technology = Business Growth

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    6 Pillars of IP -- Michelle Seiler Tucker // Seiler Tucker Inc.

    FromMarTech Podcast ™ // Marketing + Technology = Business Growth

    ratings:
    Length:
    16 minutes
    Released:
    Mar 3, 2021
    Format:
    Podcast episode

    Description

    For this episode, Michelle talks about the six pillars of intellectual property including IP real estate which is the most relevant for marketers. She also talked about the difference of patent and trademark, the valuation of databases, and the common mistake in contracts. Show NotesConnect With:Michelle Seiler Tucker: Website // LinkedInThe MarTech Podcast: Email // Newsletter // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
    Released:
    Mar 3, 2021
    Format:
    Podcast episode

    Titles in the series (100)

    The MarTech Podcast tells the stories of world-class marketers who use technology to generate growth and achieve business and career success. In each episode, you’ll hear from an innovative marketer as they walk through their career path and discuss the challenges of their current roles. This podcast will unearth the successes and pitfalls of industry experts, as they share their real-world experiences and teach us the tools, tips, and tricks that they’ve learned along the way.