Ben and Devrin Carlson-Smith, Chief Strategy Officer of Finch, discuss the future of eCommerce marketing. Now that we know the available tools and how the landscape has changed throughout the years. How can we prepare for the future? eCommerce marketers need to move away from just the transactional strategies. Ben and Devrin dive into what you will need as a marketer to sustain business growth. Show NotesConnect With: Devrin Carlson-Smith: Website // LinkedInThe MarTech Podcast: Email // Newsletter // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.