Discover this podcast and so much more

Podcasts are free to enjoy without a subscription. We also offer ebooks, audiobooks, and so much more for just $11.99/month.

Why Marketers Need to Listen to Black Voices -- Efua Obeng // Howard University

Why Marketers Need to Listen to Black Voices -- Efua Obeng // Howard University

FromMarTech Podcast ™ // Marketing + Technology = Business Growth


Why Marketers Need to Listen to Black Voices -- Efua Obeng // Howard University

FromMarTech Podcast ™ // Marketing + Technology = Business Growth

ratings:
Length:
28 minutes
Released:
Oct 18, 2021
Format:
Podcast episode

Description

Assistant professor and chair of the department of Marketing at Howard University, Efua Obeng, addresses the inbound 2021 conference. The U.S demographic is changing drastically, but it seems marketers are not updating their strategies to reflect this. How important is diversity in marketing? Today, Efua talks about why marketers need to listen to Black voices. Show NotesConnect With:Efua Obeng: Website // LinkedInThe MarTech Podcast: Email // Newsletter // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Released:
Oct 18, 2021
Format:
Podcast episode

Titles in the series (100)

The MarTech Podcast tells the stories of world-class marketers who use technology to generate growth and achieve business and career success. In each episode, you’ll hear from an innovative marketer as they walk through their career path and discuss the challenges of their current roles. This podcast will unearth the successes and pitfalls of industry experts, as they share their real-world experiences and teach us the tools, tips, and tricks that they’ve learned along the way.