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UA Coffee Talk: The Changing UA Marketing Role!

UA Coffee Talk: The Changing UA Marketing Role!

FromDeconstructor of Fun


UA Coffee Talk: The Changing UA Marketing Role!

FromDeconstructor of Fun

ratings:
Length:
45 minutes
Released:
Jun 19, 2020
Format:
Podcast episode

Description

Huge changes are coming to the role of user acquisition (UA) and what it means to be a performance marketer in mobile.  
#1. What are the big changes coming and the trends that are driving the changes? 
#2. How big will brand marketing be in the future? Will it take over performance marketing? 
#3. What new skills will performance marketers need to build to prepare for the future?
Find out about these issues and more with:

Joe Kim, DOF Host: https://www.linkedin.com/in/jokim/
Nebo Radovic: https://www.linkedin.com/in/nebojsaradovic/
Jon Lau: https://www.linkedin.com/in/jonathan-y-lau/
Matej Lancaric: https://www.linkedin.com/in/matejlancaric/


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Send in a voice message: https://anchor.fm/deconstructoroffun/message
Support this podcast: https://anchor.fm/deconstructoroffun/support
Released:
Jun 19, 2020
Format:
Podcast episode

Titles in the series (100)

Deconstructor of Fun podcast is created by games professionals for games professionals. We explore the business side of the games industry with the goal of bringing listeners content that is relevant, insightful, and entertaining. Hosts: Michail Katkoff @m_katkoff Eric Seufert @eric_seufert Eric Kress @ekress Adam Telfer @adamwtelfer Ethan Levy @FamousAspect Support this podcast: https://anchor.fm/deconstructoroffun/support