Greg Seaman, the founder of EarthEasy.com, had the courage to live his values. He, his wife, and son moved to an island off the Pacific Northwest coast more than 30 years ago. They lived off-grid and raised a family in a home they built from recovered wood. The Seamans settled into a comfortably challenging existence living lightly on the Earth. In 2000, he launched EarthEasy.com to share his experience and offer island-tested sustainable products. Building his own community, both on the island and in business, Greg created an income for a dozen people. He talks with Mitch Ratcliffe of Earth911 about the transition to off-grid living, how rural practices can enliven and make cities sustainable, and the problem of educating people about the environment.