This week’s guest is Brandon Hegg. Brandon has more than 15 years’ experience in sales production, leadership, and coaching. He especially enjoys working with new financial advisors to shorten their time to productivity. During his interview, you’ll discover all the details of Brandon’s IPA system for incorporating referral discussions into regular conversation and a super creative way to thank clients for referrals that immediately endears you to your client and the person referred. Plus, he explains how to get better client responses and more business with one key question.    You can also get more in-depth information and added details not included in the episode from our show notes. Visit www.staypaidpodcast.com.    Connect | Resources Email: brandon@dynamicedirections-d2.com LinkedIn: Brandon Hegg  Cell phone: 612-271-5536   0:00     Introduction 1:41     Brandon’s business bio 3:28     A better way to ask for referrals (IPA) 4:55     Improve 6:14     Set the expectation 6:54     Praise 8:27     Ask 9:02     How when and often to ask for referrals 10:45   A different way to thank clients for referrals [Golden Nugget] 12:47   The importance of the 90-day touchpoint 13:22   You NEED to ask 14:22   Why you don’t say you’re busy [Golden Nugget] 15:24   Make your clients a part of your journey 17:11   Asking better questions and the limbic brain 20:02   How to tap into the limbic/emotional brain 23:11   The interplay between logic and emotion 25:15   Example 1 – effective and ineffective 28:01   Example 2 – effective and ineffective 29:36   Example 3 – effective and ineffective 30:34   Other successful lead sources for advisors 34:46   Advice Brandon would give to the younger Brandon 37:21   Action Item   To learn how to generate more referrals and repeat business, visit: www.remindermedia.com   Follow Stay Paid: https://www.tiktok.com/@staypaid_podcast https://www.facebook.com/staypaidpodcast https://www.instagram.com/staypaidpodcast