Carol Cox Shares Why Thought Leadership Still Matters - Episode 245 | Designed by Wingnut Social

How IGTV Can Help You Build Your Interior Design Biz with Claire Jefford: There are lots of options when it comes to promoting or building a community around your Interior Design Consulting Business. But one of the newest and best ways is through broadcasting short videos via IGTV (InstagramTV). One designer who is doing amazi... by Designed by Wingnut Social | Interior Design Business

35 min listen

The Rise of the Machines: How Robots Are Killing Your Brand on Social Media: On today’s episode of Wingnut Social, hosts Darla and Natalie discuss how the dreaded robots may be killing your brand. What are the robots? Have you ever opened your social media and been excited that you have 20 or 30 likes on your post, only to check ... by Designed by Wingnut Social | Interior Design Business

23 min listen

Are Showrooms Worth It for Interior Designers? with Cheryl Kees Clendenon: Having a showroom can be an amazing calling card and home base for interior designers. But is it worth the overhead and the headaches? On today’s episode, Cheryl Kees Clendenon answers all your questions about showrooms. Cheryl Kees Clendenon is the owne... by Designed by Wingnut Social | Interior Design Business

62 min listen

Why Consumption on Twitter is the New ROI with Madalyn Sklar: Interior designers love to use Facebook and Instagram to highlight their work and connect with potential clients. But for some reason, they view Twitter as the third rail of social media. Today, we’re going to try to change your mind about that with a lo... by Designed by Wingnut Social | Interior Design Business

40 min listen

How to Make Your Brand Voice More than “Meh,” with Nicole Heymer: Quick: Think of your favorite brand Twitter account, or Instagram, or Super Bowl commercial. What do they have in common? A distinct and memorable brand voice (hello, Old Spice guy). But brand voice is often hard to define, and even more difficult to pin... by Designed by Wingnut Social | Interior Design Business

31 min listen

Who and What is Wingnut Social: The mission of Wingnut Social is to provide you, the interior designers, the decorators, the stagers, and architects with the knowledge and techniques needed to step up your digital marketing game, and to help you fasten your brand in this ever-competi... by Designed by Wingnut Social | Interior Design Business

8 min listen

LinkedIn for Interior Designers with Joe Apfelbaum: Interior designers know they have to be on Instagram and on Facebook and make sure all their pins look great on Pinterest. But LinkedIn is just a place to stick your résumé or look for your next hire, right? Wrong. LinkedIn can actually be a very fruitfu... by Designed by Wingnut Social | Interior Design Business

35 min listen

Facebook vs Instagram: What’s Better for Interior Designers: You gotta have them both, but which one should you devote the most time to? On today’s Marketing Monday Minisode, Darla and Natalie help you pick your favorite kid: Facebook or Instagram. Facebook just isn’t what it used to be when it comes to organic tr... by Designed by Wingnut Social | Interior Design Business

16 min listen

Marketing Secrets for Your Interior Design Business with Michelle Binette: Marketing your interior design business is a business all its own. Social media marketing is essential, but so is marketing in real life, and spreading that all-important word of mouth. So on today’s podcast, we’re talking with someone who knows marketin... by Designed by Wingnut Social | Interior Design Business

48 min listen

Busting the Biggest Social Media Myths with Scott Ayres: There are a lot of theories out there about what works and what flops on social media. And there are even a few theories that have been tested and then put out as fact, only to have them turn out to be wrong. On today’s episode, we talk about myth bustin... by Designed by Wingnut Social | Interior Design Business

35 min listen

Creating a Sustainable Design Business through Profit First with Michele Williams: Marketing is important to any business, but there’s maybe one thing that’s more important than marketing: profit. So on today’s podcast, we’re doing something a little different and talking about the Profit First approach with expert and fellow podcaster... by Designed by Wingnut Social | Interior Design Business

43 min listen

Getting Strategic on Social Media with Stefanie Scalish: On today’s show, Darla speaks to the Chief Wingnut Specialist at Wingnut Social, Stefanie Scalish. Stefanie is super-passionate about social media and dives into it every day. She loves helping designers figure out what their goals are and then helping t... by Designed by Wingnut Social | Interior Design Business

22 min listen

Bolster Your Presence by Creating Community with Amy Flurry: It’s easy to feel like we live in two different worlds these days, one online and one in real life. And so interior designers often craft two separate marketing and networking strategies, one for each. But that doesn’t have to be the case. Just because y... by Designed by Wingnut Social | Interior Design Business

38 min listen

SEO for Interior Design Blogging and Websites with Justin Easthall: Everyone knows that search engine optimization (SEO) is important for their company’s web traffic, but it can feel as difficult to parse SEO best practices as it is the tax code, and just as fun. On today’s show, Darla and Natalie break down simple, acti... by Designed by Wingnut Social | Interior Design Business

33 min listen

Social Media Success Stories with Yours Truly: Social media is the biggest sea change to hit marketing in a long time, and there are few who would argue you shouldn’t have a social media presence. However, there are many who would argue about the return on investment for a business spending on social... by Designed by Wingnut Social | Interior Design Business

26 min listen

Creating Email Funnels for Your Interior Design Business with Alycia Wicker: You know how it is: You sign up for an email newsletter, and then the second it first appears in your inbox you delete it. So if you’re an interior designer, how do you get people to sign up for your email list, and how do you keep them interested in it ... by Designed by Wingnut Social | Interior Design Business

39 min listen

How to Get Referrals without Having to Ask with Stacey Brown Randall: Referrals are the lifeblood of interior designers. But not only are they difficult to get, they can be awkward to ask for. On today’s episode, Darla and Natalie have Stacey Brown Randall, who literally wrote the book on Generating Business Referrals with... by Designed by Wingnut Social | Interior Design Business

53 min listen

Facebook Collaborations to Grow Your Design Business with Nancy Ganzekaufer: Going live on Facebook can be a great way to connect with, and build, your audience. But it can also be election-night-level anxiety-producing. Luckily, the Wingnut Social Podcast has you covered. This week, Darla and Natalie discuss everything you need ... by Designed by Wingnut Social | Interior Design Business

35 min listen

Use rewardStyle to Become an Influencer with Taylor Walker Sinning: You work hard to build a following on social media (and these days, it feels harder than ever to do so), but to what end? What can you do with that social media “influence?” Well, there’s a way to provide a service to your audience and to monetize your s... by Designed by Wingnut Social | Interior Design Business

31 min listen

Instagram ROI for Interior Designers with Widell and Boschetti: When Darla first met Barette Widell and Christina Boschetti, they were on a panel where the audience was all interior designers, who tend to dress a certain way and be very put together. But there were Widell and Boschetti, on the panel wearing baseball ... by Designed by Wingnut Social | Interior Design Business

31 min listen

Making the Most of Your Pinterest Strategy with Michelle Wintersteen: Joining Darla and Natalie on today’s show is Michelle Wintersteen, founder of MKW Graphics in San Diego, Ca. Michelle created the company in 2014 while attending The University of San Diego, where she earned two degrees, Visual Arts and Art History. One ... by Designed by Wingnut Social | Interior Design Business

33 min listen

Understanding Biophilic Interior Design with Michelle Castagna and Jeffrey Allis: This special bonus episode of the Wingnut Social Podcast is a panel on Biophilic design that was recorded LIVE at the DCOTA fall market. Darla and Natalie sit down with Michelle Castagna and Jeffrey Allis to discuss Biophilic design, why it’s risen in po... by Designed by Wingnut Social | Interior Design Business

59 min listen

Leverage Your Expertise to Become a Public Speaker with LuAnn Nigara: You have ideas, you’ve been working your butt off for years gaining experience and insight, and now you want to share that with audiences. But, if you don’t have a lot of experience on stage or on mic, how do you become a public speaker? For interior des... by Designed by Wingnut Social | Interior Design Business

43 min listen

How to Market Your Home Staging Business with Marianne Cherico: Marianne Cherico has owned and operated a home staging company in New England for more than 20 years. She’s also a professional development coach who has helped countless entrepreneurs level up their businesses. She is also a bona fide ginger, making t... by Designed by Wingnut Social | Interior Design Business

51 min listen

How Social Media Video Can Transform Your Marketing with Tori Toth: Video can seem so daunting to any business, never mind the solopreneur Interior Designer. It takes time to learn how to make great videos, and then it takes time to shoot and edit them. But, as our guest on today’s episode tells us, it’s not as hard as i... by Designed by Wingnut Social | Interior Design Business

31 min listen

The Importance of Networking at Industry Events with Jane Dagmi: Networking can be sort of a dirty word, but don’t let that scare you off. Instead, think of it as building genuine relationships. And there’s no one more genuine, or more connected, than today’s guest, Jane Dagmi. Jane Dagmi is the editor of Designers To... by Designed by Wingnut Social | Interior Design Business

48 min listen

Is Blogging Dead for Interior Designers? with Carla Aston: Blogging is one of the most effective ways to engage with potential clients and get your search engine optimization up to speed. So why does it feel like the last thing interior designers want to do? Today on the show, Carla Aston hits the reset button... by Designed by Wingnut Social | Interior Design Business

53 min listen

Why You Should Be Using Storytelling in Your Social Media with Susan Wintersteen: Sometimes social media feels like shouting into the void. Or even when you have an audience who’s responding to what you’re posting, it can feel like a beast that always needs to be fed. Sometimes you need to take a break from the pretty wallpaper photos... by Designed by Wingnut Social | Interior Design Business

44 min listen

Master Pinterest with the Tailwind App with Melissa Megginson: There are roughly 4.5 billion apps that proclaim they’ll help you manage and schedule your social media, but there’s one in particular that is really piquing the interest of graphic designers: Tailwind. A social media scheduling app that allows you to po... by Designed by Wingnut Social | Interior Design Business

32 min listen

Becoming an Instagram Personality with Natalie Reddell: Everyone tells you that you need to be an “influencer” on Instagram. But what does that really mean? Does that mean you should have 10,000 followers, 20,000 followers? Does it mean brands are knocking down your door to work with you? There’s no one key n... by Designed by Wingnut Social | Interior Design Business

45 min listen

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Carol Cox Shares Why Thought Leadership Still Matters - Episode 245

Carol Cox Shares Why Thought Leadership Still Matters - Episode 245

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