51 min listen
133. The Best of The Brainy Business in 2020
FromThe Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics
133. The Best of The Brainy Business in 2020
FromThe Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics
ratings:
Length:
41 minutes
Released:
Jan 1, 2021
Format:
Podcast episode
Description
Hello and Happy New Year everyone! While 2020 was nowhere near the year any of us were expecting it to be, I’m always looking for silver linings, so it seemed worth taking the time to celebrate the top content and accomplishments here at The Brainy Business over the past year. I finished my book, which comes out in the first half of 2021 and I’m so excited to be able to talk more about it soon! I was also a guest two separate times on New Day Northwest, a Seattle area afternoon talk show on the NBC affiliate here. The Brainy Business won Best YouTube Channel in behavioral science from reader votes via Habit Weekly, which was such a huge honor, and I also started teaching applied behavioral economics through Texas A&M University for the Certificate in Applied Behavioral Economics! We’ve had one cohort start already in the fall and if you’re interested there is still time to join us for January classes, which begin on January 18. I want to thank you all for listening, subscribing, sharing, connecting on social media, and for reaching out to let me know your wins and the behavioral economics concepts you have applied in your own businesses. Those are some of my favorite messages to get – I truly love hearing from you, so please continue to reach out (and use the links below to connect on social media). I hope you love everything recommended via The Brainy Business! Everything was independently reviewed and selected by me, Melina Palmer. So you know, as an Amazon Associate I earn from qualifying purchases. That means if you decide to shop from the links on this page (via Amazon or others), The Brainy Business may collect a share of sales or other compensation. Show Notes: [00:49] Today we are going to celebrate the top content and accomplishments here at The Brainy Business over the past year. [03:30] First, I want to thank you all for listening, subscribing, sharing, connecting on social media, and for reaching out to let me know your wins and the behavioral economics concepts you have applied in your own businesses. [04:37] The top countries and states with downloads in 2020. [06:11] I’m going to tell you about the top 10 downloads of the year, which will be followed by the top 10 downloads of all time. [07:31] The tenth most downloaded episode of 2020 was number 99 on bikeshedding. Bikeshedding is constantly keeping people spinning their wheels and not making progress on goals. [09:01] The ninth most downloaded episode of 2020 was number 84: How to stack and bundle products and services so they are most appealing to potential customers. [09:57] Coming in at number 8 is episode 87 on social proof and how to use herding to boost engagement and sales. [11:01] Number 7 was the very first of 2020, episode 81: How to Finally Change Your Behavior So it Sticks. [12:10] Number 6 is the first interview to make an appearance with author Brian Ahearn, which was episode 104. [13:50] The 5th most downloaded episode of the year was also an interview, episode 101 with Dan Ariely, where we discussed Shapa, the numberless scale. [15:07] The 4th most downloaded episode of 2020 was episode 91 on the coronavirus and how the human brain responds to pandemics. [17:15] The third most downloaded episode was on Confirmation Bias, episode 102. [18:23] The second most downloaded of the year was number 83: How to Organize Your Brain with Behavioral Economics [19:08] And the most downloaded episode of all of 2020 was number 86, A Behavioral Economics Analysis of Peloton! [21:57] Next we are going to talk about the top ten most downloaded episodes of all time since the podcast launched in June 2018. [22:18] The number 10 most downloaded episode of all time was episode 102 on Confirmation Bias. [22:26] The ninth most downloaded episode of all time was on Selective Attention Biases which was episode 50. [24:04] Number 8 was the episode on Game Theory which was episode 62. In this episode, I got to talk about how life and business are a game and figuring
Released:
Jan 1, 2021
Format:
Podcast episode
Titles in the series (100)
1. Unlocking The Secrets Of The Brain: That is what behavioral economics is all about. And it is what I am so passionate about. by The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics