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45 (Sell): Applying medical device sales techniques to SaaS selling (Katie Mullen, CEO @ MMS Consulting LLC)

45 (Sell): Applying medical device sales techniques to SaaS selling (Katie Mullen, CEO @ MMS Consulting LLC)

From30 Minutes to President's Club | No-Nonsense Sales


45 (Sell): Applying medical device sales techniques to SaaS selling (Katie Mullen, CEO @ MMS Consulting LLC)

From30 Minutes to President's Club | No-Nonsense Sales

ratings:
Length:
32 minutes
Released:
Mar 31, 2021
Format:
Podcast episode

Description

Katie talks about how to use awkward silence as a tool and gives a unique perspective on how to sell software like you would a physical product.

Four Actionable Takeaways: 

Ask your prospect “what do you like about X” instead of bashing your competition

Use wedge questions to uncover pain points where your product wins vs competition

Propose a follow up time or figure out the prospect’s buying window and reach out then

Send videos to contacts that have gone dark, or shoot them a tentative calendar invite


Katie’s Path to President’s Club: 

Director of Sales Training

Golden Rule of Selling Podcast

9 years of medical device sales


RESOURCES DISCUSSED:

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Released:
Mar 31, 2021
Format:
Podcast episode

Titles in the series (100)

30 minutes. No sales academia. Only actionable sales tactics. Nick sells enterprise deals solo. Armand runs a team of 40 SMB AE's and SDR's. Together they break down sales strategies you can use to start winning more deals today.