12 min listen
IDEO Is Changing the Way Managers Think About Thinking
FromCold Call
ratings:
Length:
18 minutes
Released:
Mar 3, 2017
Format:
Podcast episode
Description
IDEO’s human-centered design thinking is a systematic process used to help create new products and services. And, the best part? They are open about the process and how to adopt it. Harvard Business School professor Ryan Buell explores this process through the example of Cineplanet, the leading movie cinema chain in Peru. The company hired IDEO to help them determine how to better align their operating model with the needs of its customers. Like Buell, this case may change the way you think about thinking.
Released:
Mar 3, 2017
Format:
Podcast episode
Titles in the series (100)
Dangerous Mines: Saving Lives Through Leadership by Cold Call