Rapidly changing customer demands are constantly creating new challenges for shippers to address. Some of the most impactful responses typically revolve around the implementation of new software or technology. However, without the proper industry knowledge behind the switch, are shippers getting the biggest bang for their buck? Ryan O’Halloran of Trinity Logistics joins us to give his take on how technology alone can’t necessarily run the whole logistics program. FOR MORE INFORMATION ON TRINITY LOGISTICS: https://trinitylogistics.com/services/managed-transportation-solution/?utm_source=inbound%20logistics&utm_medium=podcast&utm_campaign=managed%20services  Case Study: https://info.trinitylogistics.com/albaugh-case-study   WANT TO RESPOND TO THIS EPISODE? Call our Dialog Line: 888-878-3247 DOWNLOAD THE NEW INBOUND LOGISTICS APP featuring the 2018 Logistics Planner! Available on iTunes and the Google Play Store: http://bit.ly/ILMagApp   http://bit.ly/ILMagAppGoogle  Are you a #logistics Thought Leader that would like to be featured on the Inbound Logistics Podcast?  Connect with me on Twitter:  @ILMagPodcast Email me: podcast@inboundlogistics.com   Connect with Inbound Logistics Magazine on LinkedIn: www.linkedin.com/company/inboundlogistics Follow us on Twitter: www.twitter.com/ILMagazine Like us on Facebook: www.facebook.com/InboundLogistics Catch our latest videos on YouTube: www.youtube.com/inboundlogistics   Visit us at www.inboundlogistics.com