On this episode, I’m talking to a woman, along with her sister, about how they started an app to help single dog lovers find love (without 4 legs). They created a dating app just for dog owners and the people who “get them.” To get the word out about their new businesses, the sisters hosted events all over the country and even created a national holiday! We’re gonna break it all down in this episode! (00:00) Intro (00:55) Introducing Leigh Isaacson(02:00) Leigh’s story of how she came up with the idea of creating Dig(08:45) What makes Dig different from other dating apps(12:25) The steps she took to develop the Dig app(15:20) How they launched the app on Valentine’s Day(23:46) Why Dig made a Dog Mom’s Day an official holiday (26:28) Hear about Leigh’s dog, Penny(29:04) Where to find Leigh Isaacson The rest of the shownotes are at wearwagrepeat.com/podcast.