30 min listen
Episode 68: The More Digital We Get, The More Human We Need To Be. How To Pay Forward Relationships To Become A Trusted Advisor To Your Customers w/…
Episode 68: The More Digital We Get, The More Human We Need To Be. How To Pay Forward Relationships To Become A Trusted Advisor To Your Customers w/…
ratings:
Length:
63 minutes
Released:
Jan 13, 2016
Format:
Podcast episode
Description
In this information-packed, rapid-fire episode, Jon Ferrara, founder and CEO of Nimble, and one of the early pioneers of the entire sales force automation industry, lays out what he believes are the dangers of the sales stack becoming too complex and too costly; putting too much emphasis on the technology and not enough on prospects and customers.
He describes a simpler approach to maintaining a focus on building relationships with buyers that includes a more encompassing view of their requirements and the community that influences them. Jon shares his “5 E’s of Social Business.” You’ll have to listen if you want learn these essential keys to becoming a trusted advisor to your customers, to creating lasting value-based relationships and to building a community that produces a steady stream of referrals. If you’re in sales, service, management or leadership, then you will definitely want to invest some time to listen to this episode!
He describes a simpler approach to maintaining a focus on building relationships with buyers that includes a more encompassing view of their requirements and the community that influences them. Jon shares his “5 E’s of Social Business.” You’ll have to listen if you want learn these essential keys to becoming a trusted advisor to your customers, to creating lasting value-based relationships and to building a community that produces a steady stream of referrals. If you’re in sales, service, management or leadership, then you will definitely want to invest some time to listen to this episode!
Released:
Jan 13, 2016
Format:
Podcast episode
Titles in the series (100)
Episode 1: Sales Best Practices in Prospecting, with Mike Weinberg, best-selling author of "New Sales. Simplified.": In this episode, Mike shares some of his key recommendations for disciplined prospecting and why there's a huge need for greater specialization in sales roles. by Sales Strategy & Enablement by Revenue.io