30 min listen
1003: Driving Sales Confidence, with Lance Tyson
1003: Driving Sales Confidence, with Lance Tyson
ratings:
Length:
49 minutes
Released:
Dec 7, 2021
Format:
Podcast episode
Description
Lance Tyson is President and CEO of The Tyson Group, a sales consulting and training firm, and the author of new book Igniting Sales IQ: Driving Sales Confidence During Uncertainty. Today we start by digging into a fact about selling that a lot of salespeople don’t recognize, which is that selling takes place in the buyer’s mind. We get into why, with the use of technology—the internet, email, marketing automation—there are more salespeople now than there’s ever been. As Lance points out, what that means is that certain sales are complex enough that buyers need to have a human involved to help in the buying process. And we dive into why Salespeople need to keep it simple and learn the process of leveraging their EQ (emotional intelligence) so they can start to tip the scales in their favor. Because let’s face it, just like a casino, the sales odds are in the buyer’s favor.
More on Andy:
Connect on LinkedIn
Pre-Order Andy's new book on Amazon
Learn more at AndyPaul.com
Sponsored by:
Revenue.io | Unlock exponential growth with an AI-powered RevOps platform | Revenue.io
BombBomb | Build better business relationships with video messaging | BombBomb.com
Scratchpad | The fastest way to update Salesforce, take sales notes, and stay on top of to-dos | Scratchpad.com
Explore the Revenue.io Podcast Universe:
Sales Enablement Podcast
Selling with Purpose Podcast
RevOps Podcast
More on Andy:
Connect on LinkedIn
Pre-Order Andy's new book on Amazon
Learn more at AndyPaul.com
Sponsored by:
Revenue.io | Unlock exponential growth with an AI-powered RevOps platform | Revenue.io
BombBomb | Build better business relationships with video messaging | BombBomb.com
Scratchpad | The fastest way to update Salesforce, take sales notes, and stay on top of to-dos | Scratchpad.com
Explore the Revenue.io Podcast Universe:
Sales Enablement Podcast
Selling with Purpose Podcast
RevOps Podcast
Released:
Dec 7, 2021
Format:
Podcast episode
Titles in the series (100)
Episode 1: Sales Best Practices in Prospecting, with Mike Weinberg, best-selling author of "New Sales. Simplified.": In this episode, Mike shares some of his key recommendations for disciplined prospecting and why there's a huge need for greater specialization in sales roles. by Sales Strategy & Enablement by Revenue.io