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085 – Success is a Journey with Stephanie Laynes of Smooth Skin Supply

085 – Success is a Journey with Stephanie Laynes of Smooth Skin Supply

FromGift Biz Unwrapped


085 – Success is a Journey with Stephanie Laynes of Smooth Skin Supply

FromGift Biz Unwrapped

ratings:
Length:
53 minutes
Released:
Nov 21, 2016
Format:
Podcast episode

Description

Stephanie received her esthetics license in 2003 and since then has worked in every possible job within the field.
With this extensive knowledge of all aspects of the industry, Stephanie identified that her true passion is in creating hair removal waxes and skin care products.
This has led to the creation of her own wholesale/distribution company, Smooth Skin Supply.
In this show Stephanie really opens up and gives us a detailed rundown of each step she took to become the leader she is today. It’s packed with insights, challenges, and successes.
Business InspirationA friend’s honest started her on the path. [9:39]
The beginning of Stephanie’s DVD’s. [27:18]
Candle Flickering MomentsHow she handled the business when she unexpectedly had her baby early. [18:29]
Moving and restarting in a service based business. [20:15]
Business Building InsightsA communications lesson right out of the gate. [3:40]
TV/PR opportunities got her noticed while she was still working for someone else. [15:20]
Look what happens when you don’t reward your superstars! [15:58]
Linking with an OBGYN gave Stephanie access to a constant flow of potential customers. [17:52]
How she experimented and perfected the waxing technique. [25:08]
The importance of multiple streams of income. [31:09]
You Tube training videos. [31:49]
A money discussion. Are you paying yourself? [36:52]
Success TraitDemanding herself to create balance has helped tremendously. Stephanie doesn’t allow calls or emails from work while she is home. In this way, she can be completely present and focus on family time. [44:07]
Productivity/Lifestyle Toolhttp://calendar.google.com (Google Calendar) – a time-management web and mobile application.
Recommended Reading and Listeninghttp://www.giftbizbook.com ()
Stephanie gets most of her information by searching online for articles from those she admires most such as Marcus Lemonis and Daymond John.
Contact Linkshttp://www.ssmoothskinsupply.com (Website)
https://www.facebook.com/stephanie.laynes.9?fref=ts (Facebook)
http://facebook.com/GiftBasketBusiness ( )https://www.instagram.com/stephanielaynes/ (Instagram)
https://twitter.com/stephanielaynes (Twitter)
https://www.youtube.com/user/smoothskinsupply (YouTube)
If you found value in this podcast, make sure to subscribe and leave a review in http://www.giftbizunwrapped.com/ApplePodcasts (Apple Podcasts) or http://www.giftbizunwrapped.com/GooglePodcasts (Google Podcasts). That helps us spread the word to more makers just like you. Thanks! Sue
Released:
Nov 21, 2016
Format:
Podcast episode

Titles in the series (100)

Have you thought about turning your hobby into a profitable small business? This podcast shows you how to do just that. Whether you want a side gig for some extra cash or to get out of your 9-5, the handmade products you make for fun can hold the key! In each episode you'll hear steps and actions to take to start and grow a profitable business. It's created specifically for the handmade product business entrepreneur; a group I lovingly call Gifters, Bakers, Crafters, and Makers. You're a fabulous unique creative person and I'm here to help you get on the right path to making your vision a reality. There's a lot out there about building a service based business, some about building a product business, but handmade is different. There are specific nuances to handmade that we cover here. Have you thought about starting a business but not sure what the first steps should be and you're afraid to do it "wrong?" Have you started your business but it's not progressing as you had envisioned? Are you confused about Etsy, Amazon Handmade and Shopify platforms? What about email marketing and Facebook or Instagram ads for attracting sales? There is so much to know it can be overwhelming and confusing. I'm your host, Sue Monhait, and I interview business owners who have been where you are. This is combined with over 30 years of experience consulting hundreds of boutique and big brands along with opening two profitable product based business of my own, I'm here to help you realize your dream. At the end of each episode, you'll walk away with new ideas, tools, or processes that you can apply immediately to get results. Decide on your business. Learn how to get started. Hear what others do to get customers and increase their sales. A great first step is to subscribe to the show. Then you'll automatically get each new episode as it releases - ready and waiting for you when it's convenient to listen. The main show becomes available on Saturday morning with a short Tips & Talk episode on Wednesday. I want you to know that you don't have to do this alone. Find more free resources over at GiftBizUnwrapped.com and if you're looking for a community of handmade makers just like you, join us over in my private Facebook Group - Gift Biz Breeze.