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108 – Soap Bombs Exploding from Donuts with Shenia Smith of Lula’s Bath and Bombs

108 – Soap Bombs Exploding from Donuts with Shenia Smith of Lula’s Bath and Bombs

FromGift Biz Unwrapped


108 – Soap Bombs Exploding from Donuts with Shenia Smith of Lula’s Bath and Bombs

FromGift Biz Unwrapped

ratings:
Length:
44 minutes
Released:
May 1, 2017
Format:
Podcast episode

Description

Shenia Smith started her business, Lula’s Bath and Bombs, just one year ago. As you may have guessed, she sells homemade bath bombs and also handmade soap, sugar scrubs, bath salts and lotion bars.
Selling online only through Facebook and in person at craft shows, her business is exploding – just like her bath bombs do!
A typical weekend event will result in the sale of two to three thousand bath bombs. And to think, this all started from selling donuts. I know this doesn’t make sense. But it will when you listen to her story.
The Lula’s Bath and Bombs StoryIn the beginning there were donuts. [7:54]
Pivoting into selling at fairs versus a mall kiosk. [11:12]
The two shows that changed everything for Lula’s Bath and Bombs. [14:41]
When you sell more, you need to make more. Enter the Bomb Squad. [21:42]
Candle Flickering MomentsDoing this podcast was out of Shenia’s comfort zone. But she did it beautifully! [4:10]
Business Building InsightsSales come back to you when you promote others. Even your competitors. [5:36]
An example of http://www.giftbizunwrapped.com/julieyusim (Power Partners).
Quick action when opportunity arises leads to increased sales. [11:50]
You too can access a worldwide network of peers. [14:00]
Be on the lookout for product extension opportunities. For Shenia it was a pet expo. [19:33]
As demand increases, you may need to look to technology for mass production. [24:46]
Face to face selling is invaluable. Here are two reasons why. [28:39], [29:47]
Networking online and at craft shows proves worthwhile over and over again. [37:11]
Craft Show DisplaysAn overall display discussion. [32:06]
Store, transport and display all in the same container. [34:36]
 
Productivity/Lifestyle Toolhttp://www.vistaprint.com (Vista Print) – Everything to market your business.
Recommended Reading and Listeninghttp://www.giftbizbook.com ()
Google Search
 
 
Contact Linkshttps://www.facebook.com/lulasbathandbombs/ (Facebook)
If you found value in this podcast, make sure to subscribe and leave a review in http://www.giftbizunwrapped.com/ApplePodcasts (Apple Podcasts) or http://www.giftbizunwrapped.com/GooglePodcasts (Google Podcasts). That helps us spread the word to more makers just like you. Thanks! Sue
Released:
May 1, 2017
Format:
Podcast episode

Titles in the series (100)

Have you thought about turning your hobby into a profitable small business? This podcast shows you how to do just that. Whether you want a side gig for some extra cash or to get out of your 9-5, the handmade products you make for fun can hold the key! In each episode you'll hear steps and actions to take to start and grow a profitable business. It's created specifically for the handmade product business entrepreneur; a group I lovingly call Gifters, Bakers, Crafters, and Makers. You're a fabulous unique creative person and I'm here to help you get on the right path to making your vision a reality. There's a lot out there about building a service based business, some about building a product business, but handmade is different. There are specific nuances to handmade that we cover here. Have you thought about starting a business but not sure what the first steps should be and you're afraid to do it "wrong?" Have you started your business but it's not progressing as you had envisioned? Are you confused about Etsy, Amazon Handmade and Shopify platforms? What about email marketing and Facebook or Instagram ads for attracting sales? There is so much to know it can be overwhelming and confusing. I'm your host, Sue Monhait, and I interview business owners who have been where you are. This is combined with over 30 years of experience consulting hundreds of boutique and big brands along with opening two profitable product based business of my own, I'm here to help you realize your dream. At the end of each episode, you'll walk away with new ideas, tools, or processes that you can apply immediately to get results. Decide on your business. Learn how to get started. Hear what others do to get customers and increase their sales. A great first step is to subscribe to the show. Then you'll automatically get each new episode as it releases - ready and waiting for you when it's convenient to listen. The main show becomes available on Saturday morning with a short Tips & Talk episode on Wednesday. I want you to know that you don't have to do this alone. Find more free resources over at GiftBizUnwrapped.com and if you're looking for a community of handmade makers just like you, join us over in my private Facebook Group - Gift Biz Breeze.