25 min listen
The Interaction of SEO & PPC -- John Horn // Stub Group
FromVoices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
The Interaction of SEO & PPC -- John Horn // Stub Group
FromVoices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
ratings:
Length:
19 minutes
Released:
Aug 22, 2022
Format:
Podcast episode
Description
John Horn, CEO of Stub Group, talks about SEO and PPC. If Google’s changes to the SERP indicate anything, it’s that there’s a clear prioritization of paid ads. So, to maximize your chances of winning a user’s click, you have to have a good PPC and SEO strategy or risk losing out on traffic. Today, John discusses the interaction between SEO and PPC. Show NotesConnect With: John Horn: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Released:
Aug 22, 2022
Format:
Podcast episode
Titles in the series (100)
Content Strategy for Position Zero by Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast