Despite the "non-profit" nature of the work most of us do, we cannot do any of that work without money and JP Moery and Patty Leeman of The Moery Company join us on Through the Noise to talk about the ways they help organizations generate revenue. Over the past seven years, The Moery Company has worked with organizations across the DC area to increase their operating budgets through strategic planning in the membership, sponsorship, and exhibitor programs. Why should someone pay to join your organization if you're doing the work anyway? Join US (for free) for a look into the changing world of membership and access whether it's time to revisit your organization's benefits and perks. JP Moery is the President and founder of The Moery Company.  He has 25 years of experience in the association industry, has built a track record of success at the nation’s most influential associations.  He has developed a reputation as one of the foremost specialists in association revenue growth. Patty Leeman is the Chief Analyst for The Moery Company.  She leads The Moery Company’s consulting efforts along with JP.  She is an experienced senior association executive with 20 years of association experience and almost 15 years of consulting experience. The Moery Company is the “go-to” resource for associations seeking revenue growth through sales and strategy.