Today’s guest is recording studio owner, mixer, podcast host, and entrepreneur Dee Kei Waddell. Not only has he worked with artists such as Kanye West and The Game, but his podcast Mixing Music, is one of the top shows in the industry. His interests don’t stop with music though. He is also a co-author of three children’s books and a co-founder of LaunchPod Media, a podcast marketing and analytics firm. We have a great chat about the importance of setting boundaries, why he mixes bass first, how to build a personal brand, and why you should make a career out of the things you’d do for free.
In this episode we'll dig in on...
Finding the entrepreneurial spirit
Mixing 1000 songs in a year
Hating inefficiency
Music as a form of therapy
Applying the general principles of economics to your music career
There's no such thing as emergencies, people can wait
The importance of giving back and how that can help you grow
Building a personal brand
Shadow testing and advertising
Hacking the algorithm with SEO to increase discoverability
Being a plug-in hipster
https://amzn.to/3NRSlzH (The Go Giver)
https://amzn.to/3yUe4mm (4 Hour Work Week)
https://amzn.to/3nOkKvY (Atomic Habits)

Learn More About Dee Kei Waddell...
Dee Kei Website: https://deekeimixes.com (https://deekeimixes.com)
Mixing Music Podcast: https://mixingmusicpodcast.com (https://mixingmusicpodcast.com)
Children's Books: https://deekeiandkayoko.com (https://deekeiandkayoko.com)
Instagram: https://www.instagram.com/deekeimixes/ (https://www.instagram.com/deekeimixes/)
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Learn more about Travis: https://www.travisference.com/ (https://www.travisference.com/)
Credits:
Guest: Dee Kei Waddell
Host: Travis Ference
Editor: https://linktr.ee/djempirical (Stephen Boyd)
Theme Music: inter.ference