On this week’s episode, Benton Crane talks with Jaimie Thornton, the Director of ConsumerDirect Mortgage. Together they talk about how to rebrand a business, when they decided to rename their business, and how to make strong, persuasive claims about your company.You can find the link to Jaimie’s LinkedIn below. If Harmon Brothers piques your interest, learn more at harmonbrothers.comDon’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one.Find Jaimie here: https://www.linkedin.com/in/jamie-thornton-1600a71b/