You're probably wondering what click fraud is and why you should care.
Click fraud happens when someone clicks on your ads or videos without buying anything, just for the purpose of increasing your costs. It's bad because it costs money and it can mess with Google algorithms so that you rank lower in search results.
In this episode, Ilan will tell you why it is important to avoid click fraud and why you should protect your accounts. 
Ilan Missulawin is a serial entrepreneur and the founder of ClickCease, an online marketing company that specializes in click fraud detection. In this episode, Ilan shares his insights on what he learned about how to stop fraudulent clicks and why it's important for marketers to take action against them.
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