In the first part of this episode, I talked about the three steps of managing a 1M paid advertising account in general. Here, I discuss how to handle large businesses, specifically through Google Ads.
I have three efficient strategies to share with you to run effective PPC campaigns for big partners:
1. Check the conversions tracking
2. Create a good structure for the campaign
3. Monitor the quality score
So, listen to the podcast and learn more about these techniques in detail. Also, stay tuned to PPC Experts Corner for more helpful tips!