55 min listen
The State of Programmatic Job Ads
ratings:
Length:
24 minutes
Released:
Mar 17, 2021
Format:
Podcast episode
Description
Performance-based ads have become a highly-adopted and powerful tool for Marketing departments throughout the world, and yet it hasn't in Recruitment Marketing. So, what is the state of programmatic job advertising in the recruitment world?
Madeline Laurano, Founder of Aptitude Research shares information from newly published research entitled The State of Programmatic Job Advertising.
Are performance-driven ads the answer to more effective recruitment advertising?
What happens when employers embrace performance-based programmatic?
Why aren't employers jumping on the bandwagon?
What is the key differentiator for programmatic?
Can anyone do programmatic?
...or should Marketing be involved?
Great research coupled with Madeline's HOT TAKES on news from last week in the recruitment industry.
Brought to you by those crazy programmatic kids over at Pandologic.
Madeline Laurano, Founder of Aptitude Research shares information from newly published research entitled The State of Programmatic Job Advertising.
Are performance-driven ads the answer to more effective recruitment advertising?
What happens when employers embrace performance-based programmatic?
Why aren't employers jumping on the bandwagon?
What is the key differentiator for programmatic?
Can anyone do programmatic?
...or should Marketing be involved?
Great research coupled with Madeline's HOT TAKES on news from last week in the recruitment industry.
Brought to you by those crazy programmatic kids over at Pandologic.
Released:
Mar 17, 2021
Format:
Podcast episode
Titles in the series (100)
LinkedIn Rant | 84 Lumber | SnapChat IPO | Facebook Jobs: This week, the boys discuss the problem with LinkedIn’s lazy users, 84 Lumber’s Super Bowl advertising campaign, Snap’s IPO and its potential impact on recruiting, and Facebook job postings. Please remember to visit out sponsors: America’s Job... by The Chad & Cheese Podcast