22 min listen
Sports in focus at Zenni
ratings:
Length:
23 minutes
Released:
Sep 18, 2019
Format:
Podcast episode
Description
Online glasses retailer Zenni recently teamed up with the San Francisco 49ers to promote its eyewear. Sean Pate, Zenni’s brand communications officer, discusses why teaming up with the sports industry makes sense for the brand and the other areas where it plays to get its low-priced eyewear in people’s minds.
Released:
Sep 18, 2019
Format:
Podcast episode
Titles in the series (100)
‘Made in USA’ marketing: Ad lawyer Jeff Greenbaum on why regulators could soon be tightening rules on “Made in the USA” marketing claims, plus what consumer protection authorities are monitoring during the deal-ridden back to school shopping season. by Ad Age Marketer's Brief