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What Applebee's is doing differently to get through 2020

What Applebee's is doing differently to get through 2020

FromAd Age Marketer's Brief


What Applebee's is doing differently to get through 2020

FromAd Age Marketer's Brief

ratings:
Length:
24 minutes
Released:
Dec 2, 2020
Format:
Podcast episode

Description

Applebee's CMO Joel Yashinsky joins Marketer's Brief to discuss how the brand changed its plans due to the coronavirus pandemic, from pulling media spending early on to finding a way to send some birthday cheer via Twitter.
Released:
Dec 2, 2020
Format:
Podcast episode

Titles in the series (100)

A weekly look at the stories making waves across the marketing industry featuring discussions with newsmakers and Ad Age reporters.