All the major airlines (United, Delta, American) recently dropped change fees as Southwest looked smugly on. This comes as a welcome change for frequent flyers, but we had to ask: what prompted the decision? To understand why airlines chose this route and the business rationale behind the decision, listen in to hear Jenny Rae break it all down.Black Belt waitlist: https://tinyurl.com/bb-dec-cohortFree Case of the Month: tinyurl.com/caseofthemonthAdvertise on Strategy Simplified: tinyurl.com/mcpartnership