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SPS 100: The "Duct Tape Marketing" Book Launch: Sell More Books & Get More Referrals with John Jantsch (And How To Negotiate Your Publishing Contract)

SPS 100: The "Duct Tape Marketing" Book Launch: Sell More Books & Get More Referrals with John Jantsch (And How To Negotiate Your Publishing Contract)

FromSelf Publishing School: How To Write A Book That Grows Your Impact, Income, And Business


SPS 100: The "Duct Tape Marketing" Book Launch: Sell More Books & Get More Referrals with John Jantsch (And How To Negotiate Your Publishing Contract)

FromSelf Publishing School: How To Write A Book That Grows Your Impact, Income, And Business

ratings:
Length:
42 minutes
Released:
Apr 7, 2021
Format:
Podcast episode

Description

Duct Tape Marketing? What is it? And how can it help you sell more books? Today I talk with John Jantsch about why you should be looking for marketing strategies...NOT tactics. We also talk about: -where you should start with the marketing strategy for your book -tips for picking a traditional publisher, how to negotiate your publishing contract, and why it often makes sense to self publish instead -his book The Referral Engine...and how to use a book to generate more referrals / grow your speaking -what he learned from doing 300 podcast interviews to promote his book John is a down to earth guy with great advice about the marketing fundamentals. If you're looking for down to earth marketing advice for your book...look no further! I hope you enjoy this episode.
Released:
Apr 7, 2021
Format:
Podcast episode

Titles in the series (100)

Learn how to write a book that grows your business. Every week, I interview your favorite authors - the most successful authors on the planet - to see how they write & launch their books and to learn how they use books to grow their business. I’m your host, Chandler Bolt - CEO of Self Publishing School / SelfPublishing.com and the host of the 7 Figure Principles Podcast. New episode every Wednesday.