63 min listen
SPS 100: The "Duct Tape Marketing" Book Launch: Sell More Books & Get More Referrals with John Jantsch (And How To Negotiate Your Publishing Contract)
FromSelf Publishing School: How To Write A Book That Grows Your Impact, Income, And Business
SPS 100: The "Duct Tape Marketing" Book Launch: Sell More Books & Get More Referrals with John Jantsch (And How To Negotiate Your Publishing Contract)
FromSelf Publishing School: How To Write A Book That Grows Your Impact, Income, And Business
ratings:
Length:
42 minutes
Released:
Apr 7, 2021
Format:
Podcast episode
Description
Duct Tape Marketing? What is it? And how can it help you sell more books? Today I talk with John Jantsch about why you should be looking for marketing strategies...NOT tactics. We also talk about: -where you should start with the marketing strategy for your book -tips for picking a traditional publisher, how to negotiate your publishing contract, and why it often makes sense to self publish instead -his book The Referral Engine...and how to use a book to generate more referrals / grow your speaking -what he learned from doing 300 podcast interviews to promote his book John is a down to earth guy with great advice about the marketing fundamentals. If you're looking for down to earth marketing advice for your book...look no further! I hope you enjoy this episode.
Released:
Apr 7, 2021
Format:
Podcast episode
Titles in the series (100)
SPS 002: Using the One Thing & Time Blocking to Finally Write Your First Book with Jay Papasan: Jay Papasan is the Vice President of Publishing at . in Austin, Texas. This is a real estate franchise company with over 74,000 real estate agents operating across the US and Canada. Jay has co-authored multiple bestsellers including , , and .... by Self Publishing School: How To Write A Book That Grows Your Impact, Income, And Business