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DNP Quick Take #17 - Is AOC's Twitch Stream The Future of Fundraising?

DNP Quick Take #17 - Is AOC's Twitch Stream The Future of Fundraising?

FromDynamic Nonprofits


DNP Quick Take #17 - Is AOC's Twitch Stream The Future of Fundraising?

FromDynamic Nonprofits

ratings:
Length:
16 minutes
Released:
Oct 28, 2020
Format:
Podcast episode

Description

Political campaigns are finely tuned machines for capturing attention and driving action. That makes election season a valuable time for fundraisers of all types to learn from both parties (after all, good fundraising and marketing techniques are bi-partisan propositions!). 
In today's Quick Take Dan looks at a one of the most social media savvy members of Congress, New York Representative Alexandria Ocasio-Cortez, and the recent debut of her Twitch stream which garnered over 400,000 viewers. 
Dan breaks down why Twitch is such an effective channel to engage supporters on (many of whom may not be reachable through conventional channels), the applications Twitch streams can have for non-profit fundraising, and why authenticity is paramount for success.  
Regardless of whether you are a Democrat, a Republican, or an independent, you'll want to know more about this fast growing channel of donor engagement. 
Show Notes: 
https://www.cnet.com/how-to/aoc-plays-among-us-on-twitch-gets-one-of-the-most-watched-streams-ever/
Released:
Oct 28, 2020
Format:
Podcast episode

Titles in the series (98)

A different kind of nonprofit podcast! Dynamic Nonprofits' mission is to help the nonprofit community increase it's impact by advocating for a 360 degree approach to fundraising. With his unique perspective, and over a decade of industry experience, host Dan Sonners goes beyond generic tips and buzzwords to deconstruct fundraising trends both new and old. Each episode will include step-by-step analysis and actionable examples to help improve your ROI with an unsiloed fundraising strategy. Have a listen and help start some groundbreaking industry discussions!