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Pod 294 - How to bring legacy brands to market to best serve consumers

Pod 294 - How to bring legacy brands to market to best serve consumers

FromBusiness of Cannabis: Cannabis News | Cannabis Views | Cannabis Trends


Pod 294 - How to bring legacy brands to market to best serve consumers

FromBusiness of Cannabis: Cannabis News | Cannabis Views | Cannabis Trends

ratings:
Length:
10 minutes
Released:
Jul 28, 2021
Format:
Podcast episode

Description

On this episode of BofC Live, we connect with Emma Andrews of Nextleaf Solutions. Andrews is the Director of Marketing at Nextleaf Solutions (CSE: OILS) and have recently launched their first brand directly into market in British Columbia: Glacial Gold. Glacial Gold is a legacy cannabis brand and bringing the brand to market in BC marks another important legacy brand being brought to market in Canada. We wanted to connect with Andrews to talk about the launch, the brand itself, the process of bringing the brand to market and how Nextleaf Solutions is positioning the product with consumers.BofC Live is the daily news and interview program of Business of Cannabis. Business of Cannabis highlights the companies, brands, people and trends driving the sector.
Released:
Jul 28, 2021
Format:
Podcast episode

Titles in the series (100)

Cannabis Daily: News podcast is the daily cannabis news, insights and interview show from Business of Cannabis. Since 2017, Business of Cannabis has highlighted the companies, brands, people and trends driving the cannabis industry. Visit businessofcannabis.com and find us on Twitter at @bofc_media