21 min listen
S2E07 - Why you shouldn’t underestimate the power of sales for your marketplace - Jason Bergman (MarketPryce)
S2E07 - Why you shouldn’t underestimate the power of sales for your marketplace - Jason Bergman (MarketPryce)
ratings:
Length:
47 minutes
Released:
Sep 26, 2022
Format:
Podcast episode
Description
Jason Bergman thinks most marketplace founders underestimate the power of sales.Jason is a big sports fan and has always loved working in sales. Before founding MarketPryce, he ran his own sports agency where he tried acquiring customers by sending Instagram messages to almost three thousand professional athletes.The success rate of the Instagram tactic was pretty terrible. But the experience paid off big time when Jason co-founded MarketPryce, a platform for athletes to find marketing deals. MarketPryce has matched thousands of brands and athletes together. For finding both sides, effective direct sales has been a core strategy.In the latest episode of Two-Sided, Sjoerd talks with Jason about:
How most marketplace founders still underestimate the power of direct sales
How a change in regulation grew MarketPryce’s market one hundred times overnight
How MarketPryce modeled its user experience after Tinder.
A fun episode, giving a glimpse inside a relatively early-stage marketplace growing very rapidly.
How most marketplace founders still underestimate the power of direct sales
How a change in regulation grew MarketPryce’s market one hundred times overnight
How MarketPryce modeled its user experience after Tinder.
A fun episode, giving a glimpse inside a relatively early-stage marketplace growing very rapidly.
Released:
Sep 26, 2022
Format:
Podcast episode
Titles in the series (27)
S1E2 - Optimize for quality and productivity in your marketplace - Josh Breinlinger (Jackson Square Ventures): We sat down with Josh Breinlinger to dive into his long history with online marketplaces. Josh was early at oDesk and Rev.com and has invested in several marketplaces while working in Venture Capital at Jackson Square ventures. We talked productivity tool by Two-Sided - The Marketplace Podcast