Charlotte Henry of The Addition helps us understand the implications of the Apple Music-Super Bowl halftime show deal, not just from the the promotional value aspect, but also from the leverage it may give Apple in negotiating for other NFL options. One performer is (allegedly) confirmed…who else might we see, and who is that halftime show for, anyway?  This edition of MacVoices is supported by Kolide. Kolide is a fleet visibility solution for Mac, Windows, and Linux that can help you securely scale your business. Learn more here. Show Notes: Guests: Charlotte Henry is a media junkie, covering how Apple is not just a revolutionary tech firm, but a revolutionary media firm. She is based in London, writes and broadcasts for various outlets, and is the author of Not Buying It, an examination of fake news. You can find her on her podcast, in her The Addition newsletter on sub stack, and on Twitter, Facebook, and Instagram. Support:      Become a MacVoices Patron on Patreon     http://patreon.com/macvoices      Enjoy this episode? Make a one-time donation with PayPal Connect:      Web:     http://macvoices.com      Twitter:     http://www.twitter.com/chuckjoiner     http://www.twitter.com/macvoices      Facebook:     http://www.facebook.com/chuck.joiner      MacVoices Page on Facebook:     http://www.facebook.com/macvoices/      MacVoices Group on Facebook:     http://www.facebook.com/groups/macvoice      LinkedIn:     https://www.linkedin.com/in/chuckjoiner/      Instagram:     https://www.instagram.com/chuckjoiner/ Subscribe:      Audio in iTunes     Video in iTunes      Subscribe manually via iTunes or any podcatcher:      Audio: http://www.macvoices.com/rss/macvoicesrss      Video: http://www.macvoices.com/rss/macvoicesvideorss