In this episode of Rise Above The Ranks, expert realtors from Million Dollar Listing Los Angeles, James Harris & David Parnes share their tips and advice on how to handle price reductions. We know it's a conversation no agent wants to have their seller, but if you set yourself up for success from day one, then your seller has no reason to doubt you. It all starts with the listing appointment. James & David talk about what agents should do to make sure the sellers are not caught off guard if the price needs to be reduced. And then what now that the price is reduced? How do you get that property sold? James & David share their best practices to get the property sold! As we are coming off one of the hottest real estate years in a decade, it's crucial to learn the skill of price reductions! The Blueprint is the free newsletter that keeps you up-to-date on the world of residential real estate. Powered by James Harris & David Parnes. www.readtheblueprint.com