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#52: Connecting with Community for Local Loyalty - with Dr Chris Arnold

#52: Connecting with Community for Local Loyalty - with Dr Chris Arnold

FromLet's Talk Loyalty


#52: Connecting with Community for Local Loyalty - with Dr Chris Arnold

FromLet's Talk Loyalty

ratings:
Length:
45 minutes
Released:
Sep 10, 2020
Format:
Podcast episode

Description

As a former Creative Director and senior board director of Saatchi & Saatchi, Dr Chris Arnold is a business strategist, innovative thinker and a "proudly dyslexic" champion of thinking differently. 
With a deeply held belief in the power of community, Dr Chris highlights the challenges of relying on digital marketing and short-term measurable metrics that limit the full potential of a truly customer-centric mindset. 
Dr Chris reminds us of the power of communities as a way to create true customer loyalty, including the opportunity to connect our loyal customers with each other in a way that builds powerful brands and businesses.
Show Notes:
1) Dr Chris Arnold
2) Connect 2 UK 
Released:
Sep 10, 2020
Format:
Podcast episode

Titles in the series (100)

“Let’s Talk Loyalty” is an industry podcast for loyalty marketing professionals. If you work in loyalty marketing, join us every week to learn the latest ideas and marketing insights from loyalty specialists around the world.