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#210: Digital Consumer Trends for 2022

#210: Digital Consumer Trends for 2022

FromLet's Talk Loyalty


#210: Digital Consumer Trends for 2022

FromLet's Talk Loyalty

ratings:
Length:
36 minutes
Released:
Apr 14, 2022
Format:
Podcast episode

Description

Cheetah Digital's 2022 Digital Consumer Trends Index was recently released and reveals what consumers expect from the brands they do business with. 
"Let's Talk Loyalty" was joined by Tim Glomb, VP Content & Data with Cheetah Digital, to learn about the latest research, which features insights from over 5,000 consumers across seven countries.
Tim highlighted the findings that he found most fascinating, including increased consumer desire for personalization at every stage of the customer lifecycle. 
We also heard about consumer privacy concerns and communication preferences by age groups.
Tim reminded us that even the biggest brands are constantly reviewing and evolving their strategies and reminded us that we can learn and grow from each other when we're up to date and informed by clear understanding of key consumer priorities. 

Show Notes:
1) Tim Glomb, VP Content & Data with Cheetah Digital
2) Cheetah Digital's 2022 Digital Consumer Trends Index 
Released:
Apr 14, 2022
Format:
Podcast episode

Titles in the series (100)

“Let’s Talk Loyalty” is an industry podcast for loyalty marketing professionals. If you work in loyalty marketing, join us every week to learn the latest ideas and marketing insights from loyalty specialists around the world.