35 min listen
Raising Your Rates
ratings:
Length:
41 minutes
Released:
Jan 7, 2019
Format:
Podcast episode
Description
Are you ready to raise your rates?
Talking Points
Price points
It can be easier for service providers to raise prices than for people who produce products to raise prices
Hourly rates vs. price for a project
Talking to clients about your rates
How to raise rates with long-term clients
How to quote per-project prices
Pricing products instead of projects
Pricing based on the benefits that you’re providing
Why you should tinker with your prices
Quotable Quotes
“But for folks like us, it’s actually not that complicated because by and large, we’re not getting bulk discounts on anything, we don’t have, like, a supply chain or anything like that.” –JS
“There’s all sorts of reasons why hourly rates are bad, there’s a couple situations where they can really work, but the thing that I find really difficult with them is you’re inviting your client to speculate about how you spend your time.” –RM
“Folks who bill by the hour usually in their marketing don’t project themselves in a way that’s clear to their buyers exactly what the heck they do.” –JS
“It doesn’t make them a bad client or you a bad consultant, but there are times when you just need to go out and get new clients, new people, experiment with different approaches and learn.” –RM
Talking Points
Price points
It can be easier for service providers to raise prices than for people who produce products to raise prices
Hourly rates vs. price for a project
Talking to clients about your rates
How to raise rates with long-term clients
How to quote per-project prices
Pricing products instead of projects
Pricing based on the benefits that you’re providing
Why you should tinker with your prices
Quotable Quotes
“But for folks like us, it’s actually not that complicated because by and large, we’re not getting bulk discounts on anything, we don’t have, like, a supply chain or anything like that.” –JS
“There’s all sorts of reasons why hourly rates are bad, there’s a couple situations where they can really work, but the thing that I find really difficult with them is you’re inviting your client to speculate about how you spend your time.” –RM
“Folks who bill by the hour usually in their marketing don’t project themselves in a way that’s clear to their buyers exactly what the heck they do.” –JS
“It doesn’t make them a bad client or you a bad consultant, but there are times when you just need to go out and get new clients, new people, experiment with different approaches and learn.” –RM
Released:
Jan 7, 2019
Format:
Podcast episode
Titles in the series (100)
Business Models: Different ways to think about monetizing your expertise. by The Business of Authority