Thrilled to have Sali Christeson here with us today. She is the Founder & CEO of an incredible clothing brand called Argent that you especially may have noticed recently as they had a number of incredible influential women wearing bright pink suits. We talk about that campaign, but also her story of how she started Argent, her journey from 10-years at CISCO to becoming a fashion entrepreneur, how she created this extremely aspirational positioning for her brand, why she launched at a conference and I am certain we will hear plenty of great branding lessons sprinkled throughout. I am excited for you to hear how the company has evolved, her hopes for fashion overall and if entrepreneurs can ever feel like "they've made it. Get ready for a great discussion on this incredible episode of #TheKaraGoldinShow. Get ready for a super discussion on this incredible episode of #TheKaraGoldinShow. Enjoying this episode of #TheKaraGoldinShow? Let me know by clicking on the links below and sending me a quick shout-out on social. Or reach out to me at karagoldin@gmail.com https://www.linkedin.com/in/karagoldin/ https://www.instagram.com/karagoldin/ https://twitter.com/karagoldin https://www.facebook.com/KaraGoldin/ Check out our website to view this episode’s show notes: https://karagoldin.com/podcast/314 To learn more about Sali Christeson and Argent: https://www.instagram.com/argent/ https://argentwork.com/ https://www.linkedin.com/in/sali-christeson https://www.instagram.com/salichristeson/