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    235: Prepare for a Turnaround with these Marketing Tips

    235: Prepare for a Turnaround with these Marketing Tips

    FromThis Old Marketing

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    235: Prepare for a Turnaround with these Marketing Tips

    FromThis Old Marketing

    ratings:
    Length:
    62 minutes
    Released:
    May 1, 2020
    Format:
    Podcast episode

    Description

    What do marketers do while we wait for a turnaround? Cosmo magazine details a number of key content marketing tactics that should be used by every enterprise, while Orbit Media offers 26 marketing ideas you could use now to get your house in order. Vayner Media continues an acquisition trend and there is a sale on Facebook ads. #ThisOldMarketing raves include a Quibi update, unique partnerships, and a rant on virtual college tours. Today's sponsor: Content Marketing Awards. Deadline for entry is 5/29. ------ Subscribe to PNR: This Old Marketing at Apple Podcasts, Google Podcasts, Stitcher, iHeartRadio, Spotify or wherever you listen to fine podcasts. Subscribe to Joe Pulizzi's Random Newsletter at JoePulizzi.com. Follow Joe @JoePulizzi. Joe's new #thriller is now available at TheWilltoDie.com. Subscribe to Robert Rose's newsletter at The Content Advisory. Follow Robert @Robert_Rose.
    Released:
    May 1, 2020
    Format:
    Podcast episode

    Titles in the series (100)

    Joe Pulizzi and Robert Rose, two of the most well-known experts in the content marketing space, talk about the latest content marketing trends and discuss how businesses can use content to attract and retain customers. Each podcast show features a discussion of content marketing headlines, rants from Joe and Robert on what's going on in the industry, and a "This Old Marketing" example from the past (that we can learn from). Always useful, entertaining and never more than 60 minutes. This Old Marketing is part of the Content Marketing Institute(CMI) Podcast Network.