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122 (Sell): Overcoming mistakes and missed opportunities when champion building (Ford Williams, Regional Director Majors-West & Central @ ThoughtSpot)

122 (Sell): Overcoming mistakes and missed opportunities when champion building (Ford Williams, Regional Director Majors-West & Central @ ThoughtSpot)

From30 Minutes to President's Club | No-Nonsense Sales


122 (Sell): Overcoming mistakes and missed opportunities when champion building (Ford Williams, Regional Director Majors-West & Central @ ThoughtSpot)

From30 Minutes to President's Club | No-Nonsense Sales

ratings:
Length:
35 minutes
Released:
Nov 16, 2022
Format:
Podcast episode

Description

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FOUR ACTIONABLE TAKEAWAYS

Don’t block yourself by prospecting and meeting with non-champions / non-economic buyers / below-the-line prospects.

Use your champion to pre-brief your economic buyer before you present to them so that you don’t have to spend time demoing.

Identify the right champion by seeing who takes the next steps, who gets listened to when they speak, and gauging the rigor of their questions.

Play the negotiation table with ALL of your asks. If you get an ask on pricing, decline it, but in return give a non-monetary ask.


PATH TO PRESIDENT’S CLUB

Regional Director Majors-West & Central @ ThoughtSpot

Regional Sales Manager @ Expanse Inc.

Enterprise Account Executive @ AppDynamics

Sr. Enterprise Account Executive @ ClearSlide


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Released:
Nov 16, 2022
Format:
Podcast episode

Titles in the series (100)

30 minutes. No sales academia. Only actionable sales tactics. Nick sells enterprise deals solo. Armand runs a team of 40 SMB AE's and SDR's. Together they break down sales strategies you can use to start winning more deals today.