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Philippe Krakowsky: “If you say you’re going to do something, do something.”

Philippe Krakowsky: “If you say you’re going to do something, do something.”

FromMath & Magic: Stories from the Frontiers of Marketing with Bob Pittman


Philippe Krakowsky: “If you say you’re going to do something, do something.”

FromMath & Magic: Stories from the Frontiers of Marketing with Bob Pittman

ratings:
Length:
27 minutes
Released:
Mar 19, 2020
Format:
Podcast episode

Description

It's hard to imagine an exec with a more colorful background than IPG's Chief Operating Officer and EVP Philippe Krakowsky. Hailing from Mexico City, Philippe grew up speaking three languages. He paid for college by debugging Atari games. And though he studied linguistics and comparative lit, his first job after school was founding an AI startup...that he later sold to Apple! Learn how Philippe got bit by the advertising bug, how he uses data to build credibility with consumers, and why he advises his colleagues and clients to focus on 2 or 3 things, instead of "trying to boil the ocean." Plus, learn why Philippe thinks diversity and working with people you respect are two of the most powerful assets in building a team.  Learn more about your ad-choices at https://www.iheartpodcastnetwork.comSee omnystudio.com/listener for privacy information.
Released:
Mar 19, 2020
Format:
Podcast episode

Titles in the series (90)

How do the smartest marketers cut through the noise? And how do they manage to do it again and again? Join iHeartMedia Chairman and CEO Bob Pittman as he analyzes the Math and Magic of marketing—sitting down with today's most gifted disruptors.