Amy is joined by Marcus Dean, the Social Media Manager for innocent drinks UK. As a self-confessed stand-up comedian and witty tweeter, Marcus and his team is the brains behind some of innocent drinks most famous social media campaigns. Since starting in the role, Marcus has created THAT work from home post which got over 8 million impressions, changed its Insta profile pic to his own wedding photo, and crafted thousands of humorous social media pieces. In this episode, we chat all about channelling your inner writer, creating reactive content for a huge international brand and how to have fun on social media. To budding and current social media managers, this is one not to be missed!