18 min listen
315: Brent Adamson Unlocks B2B Customer Confidence
315: Brent Adamson Unlocks B2B Customer Confidence
ratings:
Length:
49 minutes
Released:
Oct 21, 2022
Format:
Podcast episode
Description
We couldn’t quit Brent Adamson even if we wanted to. Yep, he’s back for his 5th appearance on Renegade Marketers Unite! One of the premier sales thinkers of today, Brent recently joined a CMO Huddles Bonus Huddle to discuss how to sell in the context of a will-it or won’t-it-happen recession. Regardless of whether or not the downturn will become a reality, this episode is a lesson in staying a few steps ahead of your customers—how to demonstrate real value that brings decision makers together and overcomes buyer trepidation. He also shares advice for B2B CMOs facing budget cuts but not outcome cuts—don’t’ sleep on this one! For full show notes and transcripts, visit https://renegade.com/podcasts/ To learn more about CMO Huddles, visit https://cmohuddles.com/
Released:
Oct 21, 2022
Format:
Podcast episode
Titles in the series (100)
0: Welcome to Renegade Thinkers Unite!: What to Expect from Renegade Thinkers Unite by Renegade Marketers Unite